Author Archives: Kevin Yanik

About Kevin Yanik

Kevin Yanik is the former managing editor of Greenhouse Grower.

Superior Automation Means Premium Plugs For Dümmen

Breeders develop the genetics and young plant growers produce them for regional customers. That’s typically the supply chain model employed here in the U.S., and it’s largely how breeders and young plant growers across Europe operate. One breeder who operates this way in the U.S. is Dümmen, which has formed a network of seven rooting

Edibles Are Showing Up In Greenhouses Everywhere

If there was one category that stood out during all of California Spring Trials in 2012, it was definitely the growth in edibles offerings. While vegetables and herbs have been a growing trend for a few years now, the number of breeders expanding existing lines or jumping in for the first time as striking. And

Vegetable And Fruit Variety Introductions

If there was one category that stood out during all of California Spring Trials in 2012, it was definitely the growth in edibles offerings. While vegetables and herbs have been a growing trend for a few years now, the number of breeders expanding existing lines or jumping in for the first time was striking. Here

Delray Plants Says Marketing Is Now A Must

The Top 100 Growers were production-driven businesses just a few years ago. Many grew seemingly endless products and had the good fortune of finding buyers even in a pinch. Discounting was an option to keep product moving, and margins were favorable. Fast forward to today’s Top 100, and it’s a sales-driven group that talks largely

Growers Who Help Retailers Market Raise Profits For Everyone

Some growers think of merchandising as the act of physically setting up a display in the retail environment. While that’s part of the definition, Lisa Wenke Ambrosio argues there’s more to merchandising than setting up a showy vignette. “When we are designing all of our packaging, from the pot color to the tag shape to

Olson’s Greenhouse Uses Radio, Text Messages To Market

The best ideas are sometimes the ones someone else comes up with. But just because the original idea isn’t yours, it doesn’t mean you can’t execute the idea better. That’s the attitude Brian Lloyd, the vice president of sales and marketing at Olson’s Greenhouses, took when he further developed Containerfest, a one-day Home Depot event

The Latest Dye-Infused Orchid

It’s been a few months since another dye-infused orchid color has been introduced but Plainview Growers unveiled its latest last week in ‘Yellow Tropics,’ the fourth color in its Colorfuze collection. “’Yellow Tropics’ is kind of out of the norm for dyed orchids,” says Tom Van Vugt, vice president of sales at Plainview Growers. “The

Track Shipments More Efficiently & Accurately

Tracking 1,000 acres of plant material and staging it for shipping in one area is no easy task, as Karl Losely, the president of Herman Losely & Son. will tell you. But tracking material that comes into the shipping yard with an archaic manual paper system, as the nursery did for many years in Perry,

New-Age Vegetables A Gateway To Next Gardening Gen

As we’ve made our way north this week from trial to trial in California, we continue to hear concerns about why 27-year-olds like me typically don’t garden. It’s no surprise to me that most 20- and 30-something-year-olds aren’t digging in the dirt quite like the 40-and-up crowd. We’ve got college debts to repay and less

HGTV Collection Looks Like A Home Run

We’ve been hearing about the HGTV Home Plant Collection for months, dating back to late 2011 when select breeders were chosen to make their pitch to HGTV. Ultimately, Dümmen USA won the exclusive rights to produce the first annuals for the collection. For the first time Tuesday at the California Spring Trials, we saw which