Author Archives: Richard Jones

About Richard Jones

Richard Jones is the group editor for Greenhouse Grower and Today's Garden Center magazines.

Sedan Floral Reinvents Its Customer Base And Its Business [Slideshow]

Sedan Floral, a Greenhouse Grower Top 100 Grower in Sedan, Kan., was faced with some tough decisions seven years ago. After losing most of the business from two major chain store customer accounts and struggling to pick up the pieces for several years, Sedan’s leadership cut production significantly and reinvented the operation to appeal to