May 16, 2016
Greenhouse Grower’s Top 100 Growers Talk Technology, Automation, Sustainability, And Marketing
The Top 100 Growers are already by nature some of the most technologically advanced greenhouse operations, due to their sheer size and need for efficiency. Many of the largest growers also serve big box merchandisers and home improvement chains, where prices are dictated, so producing plants at the lowest possible cost is essential to growers not only staying in business, but also profiting and expanding their operations. This year’s survey focused on the automation and technology the Top 100 Growers are investing in, and how these advancements have improved their operations, as well as how they have affected growers’ labor issues. We also asked growers about how they’re solving labor issues, where they’re recruiting new hires, and how they’re keeping their people committed. Lean management programs and sustainability certifications have become higher priorities in the past several years, due to growers’ needs to run efficiently and focus attention on sustainable […]
May 28, 2016
10 Creative Marketing Ideas From 2016 California Spring Trials (Photo Gallery)
Grower-retailers often look to breeders for ideas on how to increase plant sales with smart marketing plans. The California Spring Trials were filled with great concepts to reach customers.
May 24, 2016
AIPH Seeking Entries For Its International Grower of the Year Awards
The International Association of Horticultural Producers (AIPH) is inviting ornamental growers from all around the world to enter the AIPH International Grower of the Year Awards (IGOTY) for 2017. Last year’s big winner was Florida-based Costa Farms.
May 23, 2016
What’s Good For The Environment Is Good For Business [Opinion]
Investing in technology to become more sustainable “always goes hand in hand,” says Abe VanWingerden, co-CEO of Metrolina Greenhouses. “If it is good for the environment, it normally is good for business over the long term.” That connection was abundantly clear in the responses we received to this year’s Top 100 Growers Survey. VanWingerden points to three investments Metrolina has made as good examples of how technology can reduce an operation’s carbon footprint and pay dividends financially. Its biomass system burns locally sourced waste wood — a renewable resource; its ozone water treatment system cleans irrigation water, reducing the need for fertilizers and pesticides, and improving plant quality and precision growing; and electrostatic sprayers reduce water and chemical use, and provide more targeted chemical applications. Other Top 100 Growers have found VanWingerden’s theory to be true, as well. Costa Farms’ investment in solar energy panels on three buildings at its […]
May 16, 2016
New “Generations Of Flowers” Study Tracks How And Why Consumers Are Buying Flowers And Plants
The Society of American Florists and the American Floral Endowment have released an update and analysis of this study, which first began in 2009.
May 12, 2016
AmericanHort Is Hosting A Greenhouse Tour In New Jersey This September
The Field and Covered Production Tour takes place Sept. 14-15, and features stops at Overdevest Nurseries, Centerton Nursery, and Lucas Greenhouses.
May 10, 2016
Reading The 2016 Greenhouse Grower Top 100 Rankings: The Big Keep Getting Bigger
Greenhouse Grower’s Top 100 Growers survey reveals continued growth among the nation’s largest operations.
May 10, 2016
New Southern-Centric Ornamental Production Conference To Be Held June 12-15 in Georgia
The 2016 Academy of Crop Production is dedicated exclusively to sharing information on advanced ornamental crop production and business management techniques for ornamental producers.
May 10, 2016
2016 Greenhouse Grower Top 100 Growers: The Complete List
Check out the full list of Greenhouse Grower's 2016 Top 100 Growers, which includes nine newcomers and more growth in square footage at the top.
May 7, 2016
How You Can Connect With A Broader Audience Through Webinars
Webinars are time-saving and effective marketing tools that can extend your reach to a greater audience.
May 5, 2016
You Can’t Take Small Business Out Of The Big Greenhouse Grower
Big growers who stay true to their small-business roots don’t lose sight of the personal touch in business.
May 3, 2016
Migrant Farm Workers Moving Around Less Than In The Past, According To New Study
The number of farm workers who migrate and work on multiple farms during the growing season dropped from 55% in 1998 to 20% in 2009.
April 26, 2016
“Bee-Friendly” Labels Matter To Plant Consumers, According To Study
Research at Michigan State University shows ornamental plant buyers understand and respond to bee-friendly production practices.
April 25, 2016
University of Florida Offering Online Training Courses For Greenhouse Growers
There will be five courses offered, with the first starting on May 30. Courses are available in both English and Spanish and range from beginner level to advanced education.
April 24, 2016
9 Business Predictions Smart Brands Should Pay Attention To
Andreas von der Heydt, Director of Kindle at Amazon, recently predicted what smart businesses will do in 2016 to strengthen their brands and promote their products.
April 23, 2016
SAF’s Lin Schmale Offers Lessons From An Industry Lobbyist
Schmale represented the floriculture industry on Capitol Hill for more than 20 years. The advocate has recently retired, and shares some valuable insights from her career.