BASF’s Pest Control Solutions And Professional Turf & Ornamental Divisions To Merge

BASF logo

Crop protection giant BASF announced it will take its distinct businesses within the U.S. non-crop markets and merge them into one. The primary businesses known as Pest Control Solutions (PCS) and Professional Turf & Ornamentals (T&O), and secondary businesses including Professional Vegetation Management and Market Business Development, will now collectively be known to the marketplace as the BASF Specialty Products Department (SPD). Each respective market will continue to be served, but BASF will do so as one business unit led by Jan Buberl, director of specialty products.

“Having these businesses come together as one strengthens BASF and its commitment to the specialty markets, and the acquisition of Becker Underwood underscores a continued commitment and investment to grow,” says Nevin McDougall, senior vice president, North America, BASF Crop Protection. “The new SPD unit will be built to last for the long term, while meeting the needs of customers in these markets.”

“We are merging the businesses to stay ahead of the curve in the industries we serve,” said Buberl. “As the T&O and Pest Control markets move closer together, this merger puts us in a position to better serve our customers.”

About 30 marketing, regulatory and research and development personnel have been offered opportunities to move from St. Louis, Mo., to join the team at Research Triangle Park in North Carolina. The moves will be phased in throughout 2013.

Tom Hill, BASF communications manager, says a primary benefit for customers in all of these markets is being able to develop and bring new products to the marketplace faster.

“In the long-term, we expect to be able to bring innovations to the market faster,” Hill says.  Also, instead of it just being a fungicide that keeps the downy mildew off of impatiens or thrips out of the greenhouse, we’ll be able to look at other options for making that innovation more than just a pest-solving problem. It could solve another problem for a grower ― maybe it’s water use of labor efficiency.

“By leveraging more brainpower that’s sitting together rather than operating in silos, we can work better on solutions that are greater than just eradicating a pest. Will we be able to catch lighting in a bottle the first time out? Probably not, but we’ll be able to work smarter and faster.”

Hill says customers won’t notice any difference because there is no change to the sales focus.

Key changes related to this reorganization include dissolving the business manager roles of PCS and T&O and consolidation of the PCS and T&O marketing departments.

Dan Carrothers, formerly PCS business manager, and Brian Lish, formerly T&O
business manager, assume the newly created roles of SPD marketing manager and
strategic account manager, respectively. Both Carrothers and Lish will report directly
to Jan Buberl.

In addition to a strategic account sales structure and approach, SPD sales also includes an inside sales force and a traditional field sales approach that is divided into three regions for both key businesses. Three regional sales managers overseeing these territories will have both T&O and PCS field sales representatives reporting to them and those sales reps will remain dedicated to the respective markets they serve. Both the inside and field sales teams will be led by Jim Derbyshire, national sales manager, who will also report to Buberl.

With this merger comes the move of the PCS business, currently located in St. Louis, Mo. to Research Triangle Park, N.C. The new SPD business structure will be in place by March 31, 2013.

For more information about the Specialty Products Department visit Agro.basf.us.

Leave a Reply

More From Business Management...
indoor-vertical-farm

May 5, 2015

World’s Largest Indoor Vertical Farm To Be Developed In Newark, N.J.

A former industrial site in the Ironbound community of Newark, N.J., will be redeveloped into the world’s largest indoor vertical farm. The $30 million project was recently announced by RBH Group, Goldman Sachs Urban Investment Group, Prudential Financial Inc. and AeroFarms, in partnership with the City of Newark and the New Jersey Economic Development Authority (NJEDA). The vertical farm will serve as the global headquarters for AeroFarms. “We are excited to redefine not only the Garden State but also agriculture overall,” says David Rosenberg, CEO for AeroFarms. “Partnering with RBH, Goldman Sachs, Prudential, the City of Newark and NJEDA allows us to bring our global headquarters and the world’s largest indoor vertical farm close to where the consumer is, offering a fresher, more nutritious and delicious product while also creating jobs in the community.” According to Ron Beit, founding partner and CEO of RBH Group, AeroFarms will anchor its broader Makers […]

Read More

May 1, 2015

18 New Grasses To Grow

Ornamental grasses fit in with the needs of today’s landscapers and consumers better than ever. Whether your customers are looking for creative solutions for patio containers or a mass planting in a landscape, some of the 18 new varieties included here are sure to meet the need.

Read More

May 1, 2015

Restoration Landscapes: A Specialized Market For Natives And Grasses

Restoration landscapes, depending on their purpose, often require straight native species, along with a confirmation of their known provenance. Research is key in this area and good recordkeeping is a must.

Read More
Latest Stories

April 30, 2015

North Creek Nurseries Welcomes Nikki Drake As New Finan…

Nikki Drake will fill the role of new financial administrator at North Creek Nurseries, with responsibility for the accounting department. She will also serve on the strategic planning committee.

Read More
Dummen_Begonia_UnbelieveableFirstKiss

April 29, 2015

Dümmen Orange Is The New Name For DNA Green Group

DNA Green Group has a new name: Dümmen Orange. The company revealed its new name, the and brand values at all of its facilities in 16 countries on Thursday, April 23. The well-known corporate brands Lex+, Bartels, Terra Nigra, Dümmen Group, Agribio China, Agribio Colombia, Oro, PLA, as well as the production locations, are changing their identities immediately to Dümmen Orange. Other established brands like Rijnplant, Ecke, Oglevee, Red Fox, Fides, Japan Agribio and Barberet & Blanc will convert over limited time. The company’s CEO Biense Visser calls it a logical next step. “All companies that have been acquired have a rich and successful history,” Visser says. “We have always tried to respect that heritage. Doing so, we created confusion for our customers. Our employees expressed a preference for a more uniform approach to the market, too. That is why we have chosen one large umbrella brand that embraces the entire […]

Read More
Andy Huntington Pleasant View

April 29, 2015

Pleasant View Gardens Promotes Andy Huntington to Natio…

Pleasant View Gardens recently announced that Andy Huntington will be the company’s National Sales Manager. Huntington, who has years of horticulture industry experience, will oversee national territory and inside sales departments, while fostering strong partnerships with customers. “Our relationships with customers are central to all that we do at Pleasant View,” Huntington says. “In my new role, I am excited to work with a broader base of broker, grower and retail partners to understand their business needs. Pleasant View’s goal is to be so in tune with our customers that we are able to anticipate their problems before they arise.” Huntington has a history of growing sales and forming long-lasting relationships with a diverse customer base. For the past two years, he has been working as a territory account manager for Pleasant View Gardens, responsible for young plant liner sales in New England and New York. Prior to that, Huntington was […]

Read More
RedPeppers_RosanaPrada_Flickr

April 29, 2015

Nature Fresh Farms To Build 175-Acre Greenhouse Facilit…

Growing fresh vegetables in the Midwest is about to take a major turn in a new direction as Nature Fresh Farms has announced a large-scale investment in northwest Ohio. The company broke ground on April 10 to begin construction on a 175-acre greenhouse facility in Delta, Ohio. “This is an exciting time for Nature Fresh Farms as we expand our operations to include a U.S. growing facility,” said Nature Fresh Farms President Peter Quiring in a press release. “This development will allow us to better serve our Ohio customers with locally grown produce, year-round and continue to grow our U.S. operations.” Contingent upon acceptable levels of incentives from the State of Ohio and other government authorities, as well as utility rates agreeable to Nature Fresh, the company would be poised to ship its first case of vegetables in December 2015. The greenhouse project will be completed in several phases over the […]

Read More
RISE logo

April 29, 2015

RISE Delivers Petition Urging President Obama To Protec…

Responsible Industry for a Sound Environment (RISE) delivered a pollinator petition to the White House Council on Environmental Quality, urging President Obama to create more habitat and forage areas for pollinators, and to consider all sources of information on, and contributors to the pollinator health issue. Nearly 600 citizens from across the U.S. signed the petition. “Our petition shows President Obama that citizens want a balanced and substantive conversation to happen on the pollinator health issue,” says Aaron Hobbs, RISE president. “The pollinator issue is very complex and research points to multiple factors affecting pollinators, including pests and parasites, microbial diseases, nutrition problems, bee management practices and climate change.” According to Hobbs, the petition highlights some of the steps the industry is taking to support pollinators. This includes creating pollinator-friendly habitats and forage areas through integrated vegetation management in utility rights-of-way and large tracts of land. “We do applaud the White House for including in […]

Read More
PittMoss on Shark Tank

April 22, 2015

PittMoss Wins On Shark Tank

Mont Handley, president and CEO of PittMoss, appeared on ABC’s Shark Tank on April 17 to try to get the “sharks” to invest in his peat moss alternative. Three investors from the TV show contributed $600,000 to PittMoss for a 35 percent stake in the company. Check out this clip from ABC’s website in which Mark Cuban, Kevin O’Leary and Robert Herjavec discuss getting on board with the product. PittMoss is an alternative to sphagnum peat moss, made up of a mix of proprietary additives and recycled paper rescued from landfill space. Handley founded the Pittsburgh-based company in 1994. What started as a small experiment grew into a full-fledged business with the help of funding provided by an EPA SBIR grant and Pittsburgh’s Idea Foundry. Today, PittMoss is available to commercial greenhouses and nurseries from Michigan to Maine to North Carolina, with plans to grow. To learn more, visit PittMoss’ website, or check it […]

Read More

April 21, 2015

2015 Paul Ecke Jr. Scholarship Goes To Daniel Klittich

The American Floral Endowment presented University of California Davis student Daniel Klittich with the 2015 Paul Ecke Jr. Scholarship. Klittich will receive $5,000 for two consecutive years, provided he continues to meet scholarship requirements.

Read More

April 15, 2015

Redesigned SunPatiens Website Offers New Tools For Saka…

Sakata Seed America's new and improved SunPatiens website launched March 1, 2015 and provides growing information, marketing support, product location and many more tools to encourage consumer success with SunPatiens.

Read More
Farwest2015

April 15, 2015

Online Registration For FarWest 2015 Open, Discount Bef…

Online registration is now open for FarWest 2015, a green industry educational conference and tradeshow, which will take place August 27 to 29 in Portland, Ore. The show promises a full menu of classes, seminars and off-site events, plus a special benefit added this year for attendees.

Read More
Syngenta logo

April 15, 2015

Syngenta Names Chris Freeman Senior Key Account Manager…

Chris Freeman is the new senior key account manager for Syngenta Flowers, Home & Garden's Commercial Sales business in the Americas, effective March 2015. Freeman, who joined Syngenta in 2006, carries more than 25 years of experience in the agriculture and floriculture business.

Read More
Janeen Wright

April 13, 2015

Different Routes Lead To New Growth In Your Greenhouse

The path you take to success in your greenhouse may not be the well-traveled one, but the end result can still be the same — growth for you and your greenhouse business.

Read More
Restricting foliar pesticide applications on blooming plants to early morning or as dusk approaches in the evening reduces direct exposure to bees.

April 10, 2015

10 Steps For Protecting Crops And Bees

Bees stay safe and high quality crops thrive when you use bee-friendly practices designed to help both succeed. Griffin Greenhouse Supply Pro (GGSPro) has been actively discussing bee-friendly pesticide use for years. Based on its current understanding of the science and social factors at play, GGSPro currently recommends these 10 bee-friendly practices.

Read More
Lake Buchanan_LCRA

April 10, 2015

USDA Designates Areas Of West And Southwest As Drought …

The ongoing drought has resulted in disaster area designations in counties across nine Western and Southwestern states, including Texas, where some reservoirs are at or near historically low levels.

Read More

April 9, 2015

Altman Plants’ Online Cactus Shop Shows Strong Sa…

Altman Plants recently opened its new Cactus Shop, an online retail store that sells a variety of cactus and succulents. The store is a take-off of Altman’s original wholesale business, as the company started as a mail order catalog.

Read More
Dummen

April 8, 2015

Dümmen Group Welcomes Jim Devereux And Andrew Konicki T…

Dümmen group recently announced the addition of Jim Devereux and Andrew Konicki to its team. They are the newest members of the Key Account and Broker Support team for Dümmen, and will be responsible for building, developing and maintaining current broker and grower customer relationships.

Read More
Todd Woodfield

April 8, 2015

Sustainable Horticulture Pays Off

Practicing holistic horticulture has saved money and improved plant quality for Abby Farms. Its manager shares where the operation has seen differences from conventional production.

Read More
Gov._Jerry_Brown_California

April 8, 2015

California Institutes First Ever Statewide Mandatory Wa…

California Gov. Jerry Brown announced April 1 that, for the first time in state history, action will be taken to implement mandatory water restrictions, with the ultimate goal of reducing water usage by 25 percent. As Californians are pushed to conserve more, growers will need to think about how demand for products will be affected.

Read More
HRI logo

April 8, 2015

Horticultural Research Institute Accepting Scholarship …

The Horticultural Research Institute (HRI) is offering seven scholarships for the 2015-2016 school year, totaling $20,000. Applications will be accepted through May 31.

Read More