#GrowSomething: It’s A Social Media Takeover

#GrowSomething grow something

Springtime is coming. So gardening time is coming. And it’s time for you to tell someone.

Plants are good for us, for our health, our spirits and our planet, but not everyone knows it. Join us as plants, flowers, trees, bouquets and gardens take over social media.

How To Participate

It’s easy. All you have to do is post to a social media channel at least once a day from May 14 through May 18.

  • Post a link to an article on gardening on Facebook or Twitter
  • Post a photo of your garden center on Flickr, Pinterest or Instagram
  • Shoot a video for YouTube
  • Write a blog post on what it means to you to have plants and flowers in your life

We’re talking about your business accounts AND your personal accounts. Just do something and join the movement.

And use the hashtag #GrowSomething

Why Social Media?

Because it’s powerful. The average Facebook user has 130 friends. If 500 of us message, we have a reach of 65,000 people.

The average Twitter user has 126 followers. If 500 of us tweet, we can reach 63,000 more people.

If they all retweet and share with their Facebook friends, we’ve reached 16 million people. We’re two degrees away from 16 million people! That’s better than Kevin Bacon! We have the power to make our voices heard!

Who Should Participate?

Anyone who loves plants, flowers, trees and green! Do you have a whole garden, a penchant for cut flowers or a single orchid on your windowsill? If so, we want you.

Growers, garden centers, garden writers, gardeners–Let’s get the word out about why you love plants and flowers!

Gen X and Gen Yers–We’re looking at you! Want to help us cultivate new gardeners? Tell your friends your story of why plants are great. Grassroots starts with you!

Garden centers–Make sure that your fans, friends, followers and customers will be in the garden this summer.

Give Me Some Articles To Post!

Cool! Need some ideas on what to post? Click here for some articles you can post on:

You Know More About The Plants You Grow To Eat

Plants Make You Feel Better

Plants Increase The Curb Appeal Of Your Home

Plants Improve Your Community

Plants Sequester Carbon Dioxide

Can I Work Ahead?

Absolutely! Services like TweetDeck and HootSuite allow you to create posts now and schedule them to be posted at a later date.

Want to schedule your messages right now? Click here to learn how to schedule your messages through TweetDeck and HootSuite for Twitter and Facebook. Schedule them them now before the busy spring season.

Can We Count On You?

Will you join us? Slap your digital John Hancock below, agreeing that you will join us in taking over social media this May. And stay tuned for more on #GrowSomething week.

Leave a Reply

3 comments on “#GrowSomething: It’s A Social Media Takeover

  1. Great concept. We will sign up and take part, for sure. Our team has a lot of gardening byline articles we have written over the years, and we'll work towards linking / posting and tweeting about some of them along with other relative information that week. One suggestion: If GG can somehow publish or share all of the social media URLs after all of the participants have registered (and prior to May 14), everyone could / should "Like," "Fan," Follow," and "Pin" all others' social networks and channels. This alone would give rise to a much higher level of connectivity and interaction before we get started with the May 14-18 posts. – Thanks to GG for your ongoing efforts to support the industry! – Don Eberly, ECPR.

More From Business Management...
Cape Fear Botanical Garden

November 27, 2015

National Garden Bureau Awards Grants To Three Therapeutic Gardens

The grants, totaling $10,000, are through the organization’s Growing For Futures program, which supports the growth of therapeutic gardens across the country.

Read More

November 26, 2015

2015 Metrolina Greenhouses (Huntersville, NC) Field Trials Results

See the 2015 field trials results for Metrolina Greenhouses in Huntersville, NC.

Read More
Yoshimi And Grace Shibata

November 26, 2015

American Floral Endowment Establishes Fund To Honor Legacy Of Yoshimi Shibata

Yoshimi “Shimi” Shibata, a flower grower and wholesale florist, passed away in October at the age of 100.

Read More
Latest Stories

November 25, 2015

Everything You Need To Know About the New England GROWS…

Held In Boston December 2-4, New England GROWS includes a comprehensive conference program, a trade show, and with six special programs that teach new skills and provide opportunities to network with colleagues.

Read More
Giving Tuesday

November 24, 2015

Giving Tuesday On December 1 Is An Opportunity For The …

Organizations such as American Floral Endowment and others are encouraging industry members to participate in the generous spirit of the holiday season.

Read More
Random Acts Of Flowers

November 24, 2015

Random Acts Of Flowers Partners With FTD And Pro Flower…

The organization, which recycles and repurposes flowers with a volunteer team that delivers bouquets to health care facilities across the country, made its 100,000th delivery to a health care facility in Chicago.

Read More

November 23, 2015

Content Marketing: Buzzword Or Here To Stay?

A solid content marketing strategy provides valuable information that educates your consumers and builds trust.

Read More
Gotham Greens Chicago Rooftop Greenhouse

November 23, 2015

Gotham Greens Expands Into Chicago With New Rooftop Gre…

Touted as the world’s largest rooftop greenhouse, the company’s fourth facility is its first outside of New York and will produce nearly 10 million annual crops of local, premium-quality leafy greens and herbs.

Read More
Craig Regelbrugge Feature Image

November 23, 2015

Pollinator Initiatives Offer Opportunities For Growers,…

During Greenhouse Grower's 2015 Top 100 Growers Breakfast at Cultivate'15, Craig Regelbrugge, AmericanHort senior vice president for industry advocacy and research, discussed where things stand on the regulatory front with neonicotinoids, and the new Grow Wise, Bee Smart initiative.

Read More

November 20, 2015

Lessons Learned From The California Drought

For those of us who live in the areas of the country that experienced harsh winters and significant rain over the past three seasons, water has become a nuisance in some cases, rather than a blessing. I can’t count the number of times I have wished to be able to send the snow or the rain to the West Coast, tied up with a big red bow. But think about how we’d feel if we didn’t have the snow and the rain, and we were experiencing the same dry conditions that the residents of California, Oregon and Washington have. With fresh water supplies dwindling in regions of the world, and the resistance of residents in states like Michigan to share water from the Great Lakes, it’s likely that the next civil or world war could be fought over our most precious resource. California’s epic drought should cause everyone to look […]

Read More
Kate Santos Operations Director Dummen Orange

November 18, 2015

Kate Santos Presents New Opportunities For The Horticul…

Dr. Kate Santos is a scientist, an artist, an advocate, a traveler, a dreamer, a visionary and a go-getter. Well-known for her work managing Dümmen Orange as Operations Director, Santos has taken on a new role as co-founder of Luxflora, an organization for women in horticulture.

Read More
MPS Sustainable Quality Logo

November 17, 2015

International Seminar Finds Broad-Based Need For Indust…

Achieving durability and maximum transparency is the responsibility of the entire floriculture supply chain, was the main conclusion of the seminar “Shaping the Future of Floriculture,” which took place on Monday 9 November on the S.S. Rotterdam in The Netherlands. With just under 300 participants, the seminar, organized by Union Fleurs, VGB and MPS, received plenty of attention.

Read More
AmericanHort logo

November 17, 2015

Urgent: Your Voice Is Needed On Two Important H-2B Bill…

Two bills concerning the H-2B program were recently introduced in the House and Senate (H.R.3918 and S.2225). Both bills address key issues that employers continue to face with the H-2B program. Please urge your members of Congress to support these bills.

Read More

November 17, 2015

AmericanHort Moving Forward In Search For New CEO

The association is planning to enlist the help of a consulting firm that will solicit candidates best suited to lead the organization and serve the horticulture industry.

Read More
Costa Farms Owners

November 17, 2015

Costa Farms Named As International Grower Of The Year F…

The International Association of Horticultural Producers has announced its finalists for the International Grower of the Year award, and the list includes Costa Farms of Miami, Fla.

Read More
Bell Nursery reaches out by supporting projects that help children connect with plants

November 12, 2015

Bell Nursery Is An Advocate For Outreach In Its Communi…

In a heavily regulated society, growing relationships is just as important to our industry as growing beautiful flowers. In environmentally sensitive states like Maryland, outreach has become mandatory, says Bell Nursery’s Gary Mangum.

Read More
Greenhouse Grower State of the Industry

November 11, 2015

Greenhouse Grower’s 2016 State of The In…

The State of the Industry report, which uses input from both growers and suppliers, is designed to help you understand this year's crop and sales trends, as well as the issues that keep you up at night.

Read More

November 11, 2015

Drought Has Triggered A New Normal For The California L…

California is now entering its fifth year of the worst drought in 500 years, with no end in sight. Weather experts predict the current drought will continue into 2016, despite optimistic projections of increased rain patterns this winter caused by a strong El Niño ocean current. Residents have fully bought in to the emergency, and embraced Governor Jerry Brown’s April 1 mandate to reduce water usage by 25 percent. Even after an above-average hot summer, the state has exceeded its goal, with a per-month average of 28 percent water reduction. Some of the ways homeowners are being encouraged to reduce their outdoor water use are concerning, but the good news is, drought-tolerant landscaping and awareness of water-wise gardening is on the rise. Cash For Grass Rebates Have Landowners Trading In Their Lawns When Governor Brown’s water reduction mandate was announced in April, consumer reaction was reflected in the sales at […]

Read More
GreenhouseConnect 2015 Grower Supplier Meeting

November 10, 2015

Growers And Suppliers Exchange Solutions And Ideas At G…

Held this year in San Diego at the Rancho Bernardo Inn, GreenhouseConnect 2015 brought growers and suppliers together in a setting designed to amplify networking and collaboration.

Read More
Minnesota Landscape Arboretum – University of Minnesota

November 6, 2015

The Top 10 Most Beautiful College Arboretums

The best arboretums provide an ideal location for the study and contemplation of nature. Check out Best College Reviews’ rankings of the nation’s most beautiful arboretums.

Read More
Dave Armstrong Sakata Holding Corp.

November 5, 2015

Why Lobbying For Plant Breeding Is Important

Horticulture industry members who take the opportunity to advise Washington legislators on agricultural policy will find a surprisingly receptive audience.

Read More
[gravityform id="35" title="false" description="false"]