LiveRoof Adds Sales Rep in Florida

LiveRoof has named Paul D. Spirou as its regional sales representative in Florida for the LiveRoof hybrid green roof system.

“Our sales process is technical and consultative,” says Dave MacKenzie, horticulturalist and president of LiveRoof. “That’s why our process for recruiting and evaluating sales representatives is so rigorous. We are confident that with his background in construction and knowledge of green building, Paul will be a first-rate resource for our customers.”

An accredited Green Roof Professional (GRP), Spirou has nine years experience as a project manager and quality control manager in the construction industry, including positions with Opus South Contractors in Tampa, Fla., and The Haskell Company in Jacksonville, Fla. Spirou holds a bachelor’s of science degree in building construction management from the University of North Florida and earned his master’s of business administration at the University of Miami. He is currently pursuing a graduate certificate in sustainable construction from the University of Florida.

“The Florida green roof market is taking off as municipalities come to recognize green roof benefits, such as stormwater retention and urban heat island effect mitigation,” says Amber Poncé, LiveRoof’s business development manager. “That’s why we’re working with Paul. That’s why we have new opportunities for Florida nurserymen to grow the LiveRoof system.”

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