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May 7, 2013
Some plants have been around so long, it's easy to take them for granted. Here's how one company is generating excitement around one of the oldest categories in the business: mums.
May 7, 2013
What do you think of the messages in these national brands' 2013 spring commercials?
April 23, 2013
Build the next generation of gardeners with concepts that appeal to kids.
April 3, 2013
Has gardening become a dirty word? Focus groups and a research project conducted by Greenhouse Grower’s sister publication are designing new ways to connect with the consumers we’re not reaching.
March 26, 2013
It’s well-documented that plants provide substantial benefits to communities and individuals, but many consumers are unaware of them. Here’s how Bracy’s Nursery is getting the word out.
March 26, 2013
The goal of the sessions is to help retailers improve their selling skills.
March 4, 2013
Take a look at how this West Coast grower is using social media to communicate directly with the home gardener.
February 25, 2013
New advertising features bold personification of shrub varieties
February 11, 2013
How can we ensure we’re promoting the best plants to ensure the success of growers, retailers and consumers?
February 5, 2013
Read about how Parks Brothers Farm is using Facebook, Twitter, Pinterest and Instagram to communicate with customers.
February 1, 2013
Eberly & Collard’s marketing gurus explain the latest social media phenomenon and give tips on how to reach your customers effectively.
January 10, 2013
Older people are downsizing, and Gen Y is trending toward multi-unit housing. There's a way to satisfy the needs of both groups.
January 3, 2013
Unless we value our product, nobody else will, either.
December 31, 2012
The breeder expects to generate nearly 122 million impressions in the first six months of the year by partnering with several home and garden media companies.
December 17, 2012
A Minnesota grower and restaurant owner offers tips to help you grow and sell greenhouse vegetables.
