Promotion Order On Hold

Floral importers have asked the Floral Marketing Funding Initiative Coalition to put the push for a promotion order on hold for a year. “The uncertainty of the Free Trade Agreement, ATPADEA, instability of oil prices and the devaluation of the dollar against the peso are consuming all the attention of the importers,” says John Amaya, president of Dole Fresh Flowers and chairman of the Association of Floral Importers of Florida, the coalition reports.

Coalition Chairman Red Kennicott says, “Although I am very disappointed that we cannot continue at this time, it is important to be sensitive to the issues facing the importers and wait until the environment is more conducive to having a positive vote.”

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