July 7, 2016
Two Industry Veterans Discuss How To Meet The Challenges Of Grower Education
Two industry players have a conversation on how we can deliver the level of grower education needed to address complex issues associated with production practices and pest management strategies.
August 29, 2016
Your Chance To Help America In Bloom As It Celebrates Its 15th Anniversary
America In Bloom is launching a fundraising campaign to help the group continue its mission of creating beautiful and vibrant communities across the country.
August 27, 2016
Australia Launches Initiative To Ignite A New Generation Of Growers
Hort Innovation Chief Executive John Lloyd says the goal is to identify and build future industry leaders at all stages of their career through investment in a host of new initiatives.
August 25, 2016
7 Ways Albert Grimm Strives To Be An Effective Leader
Grimm, Greenhouse Grower's 2016 Head Grower Of The Year, tries to live by the "Seven Habits Of Highly Effective People” from author Stephen R. Covey.
August 22, 2016
Check Out Luxflora’s International Adventures In Europe
A new, women-led professional organization provides its members the opportunity to gain insight, develop ideas, and build connections on its annual international trip.
August 12, 2016
IR-4 Project Receives Federal Funding For Pollinator And Downy Mildew Research
Grants from the Specialty Crop Research Initiative will fund IR-4 projects on protecting pollinators through ornamental horticulture, and downy mildew management strategies.
August 11, 2016
American Floral Endowment Announces Its 2016 Scholarship Winners
This year, thanks to the generosity of several donors, AFE awarded more than $35,000 to 17 students pursuing careers in horticulture.
August 8, 2016
Get To Know Joshua Henry, Winner Of The 2016 Richard T. Meister Scholarship
Henry, a graduate student at North Carolina State University, is pursuing a Master’s degree in horticultural sciences, with a focus on crop nutrition in bedding plants and flowering potted plants.
July 9, 2016
Market The Experience Of Gardening, Minus The Fuss
Greenhouse Grower editor Laura Drotleff says the industry should promote plants and gardening in bite-size chunks that help consumers build skills.
July 6, 2016
6 Key Insights From The Generations Of Flowers Study
Being local and offering expert recommendations are hidden opportunities in the floral business. This was one of six insights during a recent webinar analyzing the Generations of Flowers study from the Society of American Florists and the American Floral Endowment.
May 28, 2016
10 Creative Marketing Ideas From 2016 California Spring Trials (Photo Gallery)
Grower-retailers often look to breeders for ideas on how to increase plant sales with smart marketing plans. The California Spring Trials were filled with great concepts to reach customers.
April 24, 2016
9 Business Predictions Smart Brands Should Pay Attention To
Andreas von der Heydt, Director of Kindle at Amazon, recently predicted what smart businesses will do in 2016 to strengthen their brands and promote their products.
April 23, 2016
SAF’s Lin Schmale Offers Lessons From An Industry Lobbyist
Schmale represented the floriculture industry on Capitol Hill for more than 20 years. The advocate has recently retired, and shares some valuable insights from her career.
April 11, 2016
How The Greenhouse Industry Can Propagate Gardeners The Same Way It Propagates Plants
Jared Barnes at Stephen F. Austin University says we are the experts at propagating plants. That’s knowledge we can put to good use to envision how to attract new gardeners and future horticulturists to the industry.
April 5, 2016
Floral Industry Leaders Make Progress And (In Some Cases) Gain Victory During Congressional Action Days
Nearly 90 floral industry members gathered in the nation’s capital in March to meet with lawmakers in the annual event coordinated by the Society of American Florists.