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March 27, 2012
The scholarship assists students pursuing a career in furthering integrated pest management or sustainable practices.
March 26, 2012
Burpee Home Garden's new smart-phone-based technology could attract a whole new generation of customers by making do-it-yourself planting easier than ever - and there's no experience required.
March 24, 2012
The longtime poinsettia and geranium breeder is pressing deeper into the marketing arena by launching a new Design Center to help you create seasonal programs that will drive consumer success.
March 14, 2012
In his new position, Summers will work to increase donor participation, implement the board’s mission and more.
March 6, 2012
How can growers and retailers work together to solve the push and pull of live goods orders when the needs of each group are so different? Here are a few ideas for making it work.
March 2, 2012
The $2000 scholarship is awarded annually to a county resident interested in pursuing an education and career in the Maryland horticultural industry.
February 28, 2012
As many of the industry’s professionals near retirement, today’s growers wonder who will replace them. Read on to discover why you should get involved at the high school level.
January 26, 2012
Read about one man's experience mixing plants and children.
January 26, 2012
Danny Gouge, the marketing manager at Willoway Nurseries in Northeast Ohio, is one of 19 innovative thinkers who attended The Grow Summit in August 2011. In this editorial, Gouge writes that to drive consumer success, growers must revolutionize how they connect with their retail customers and, ultimately, consumers.
January 26, 2012
A look at opportunities growers have turned their backs on.
January 23, 2012
Here's a look back at the marketing messages garden centers and growers have tried, and a few that might have potential.
January 20, 2012
Topping its ‘Blue Mystique’ introduction from last year’s Tropical Plant Industry Exhibition is quite the challenge. But Silver Vase is keeping innovation alive by taking forming existing Phalaenopsis varieties into attractive new shapes and experimenting with new materials.
January 6, 2012
Is there a message that the industry can somehow work together to promote?
January 6, 2012
Anyone call sell a plant with a low price. Selling the actual value of your plants is the real measure of success.
January 6, 2012
It often feels like the grower-retailer relationship is one of tough competitors rather than one where both sides need the other to survive and succeed.
