January 2014

GG January 2014 cover

In This Issue

Growers Project Growth In 2014

Two things were clear from the results of Greenhouse Grower’s 2014 State Of The Industry Survey: Growers are aware of the potential problems facing the industry and their businesses. And based on their plans for the upcoming year, they’re prepared to overcome those issues.

Optimism And Action Are The Takeaways From Greenhouse Grower’s State Of The Industry

The responses to Greenhouse Grower’s annual State Of The Industry survey are always an interesting read. The survey has a mix of questions that help us dig in and get a feel for your business plans for the coming year, as well as a clearer view of your biggest concerns and the opportunities you hope to realize in the new year. The result is an interesting mix of optimism and frustration. If you review different sections of the survey individually, you might get the wrong impression of what’s happening out there. Read the questions related to grower concerns and you’re liable to think the end is near — or already here. The stress and strain of the last few years is clearly showing in some of this year’s individual responses about the daily pressures on you and your business. And that’s completely understandable. Take a look at the ranking of […]

Growers Invest In Consumer Education And Retailer Relationships

Greenhouse Grower’s State Of The Industry survey goes beyond the numbers to find out what growers are doing to support the GROW Initiative by helping consumers be more successful, understanding and work with their own customers better, and investing in our industry.

Sellable Benefits Of Community Gardens

Community and urban gardens are increasingly popular throughout the country and are a great way to cultivate new customers and invest in the industry. By coordinating or supporting these projects, growers and retailers are connecting more deeply with their communities and introducing gardening to a new audience that previously may not have had the space, resources, knowledge or even interest to grow something of their own. According to the 2011-2012 Community Gardening Organization Survey, conducted by the American Community Gardening Association and Rutgers University, participants in community gardens identified the following benefits they received. This list is a great tool for building interest with today’s greener, more urban, more local-focused consumers: Source: Community Gardening Organization Survey 2011-2012, conducted by the American Community Gardening Association and Rutgers University.  

Growing For The New Green Revolution

Green building and urban and small-space gardening are on the rise. Find out why the new green revolution is changing the city landscape and what the floriculture industry needs to do to supply this demand.

Marketing And Plant Quality Go Hand-In-Hand

Growers can no longer rely on the quality of their crops to speak for them. Consultant Jerry Montgomery shares his thoughts on the operations taht understand that an amalgamation of all the business disciplines — including marketing — is necessary to grow and prosper.

2014 Outlook: Potholes In The Road Ahead

Three major policy challenges are converging in January that will set the stage for the economy early into 2014: budget, Obamacare and the debt ceiling. It’s the ultimate three-ring circus.

New Fertilizers For 2014

New fertilizer products not only deliver optimum nutrition, they also provide for easier application and increased efficiency. Check out these new products to help your operation produce a healthy crop in 2014. Click through on the pages below.

Scholarship Supports Ph.D. Graduate’s Research

The inaugural Richard T. Meister Scholarship was awarded to Jared Barnes during his Ph.D. candidacy at North Carolina State University, where he focused on quantifying factors that affect soilless substrate pH.

Latest Stories
SunPatiens Sakata Medal of Excellence Feature

June 29, 2016

SunPatiens Earns The 2016 Medal Of Excellence In Market…

With its reputation for excellent garden performance from spring to frost, and as a problem-solver for Impatiens Downy Mildew, SunPatiens has become a “hero plant” that helps gardeners succeed.

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Kelly Norris - feature

June 28, 2016

Kelly Norris: Three Variety Trends That Caught My Eye T…

My reflections on promising new plants, the realities of market penetration, and adding value along the supply chain.

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June 28, 2016

10 Things You Need To Do Before And During Cultivate’16

From pre-planning to on-site networking and education, here are 10 things to consider before you depart for Cultivate’16.

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June 28, 2016

How “Brexit” Will Affect The Horticulture Industry

The news this week of Great Britain’s departure from the European Union has sent shockwaves through many industries, including horticulture. Here’s a look at the potential effects of “Brexit” across the horticulture and floriculture industries.

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iPad In Garden Center

June 27, 2016

Inspiring Summer Customers Without A Word Being Said

Now is the time of year to sell your customers what they like, rather than what they need. According to industry consultant Ian Baldwin, one way to do this is to use silent selling techniques and devices that help validate a purchase.

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Oconomowoc

June 27, 2016

Fire Destroys Greenhouses At Oconomowoc Landscape Suppl…

The fire not only consumed the Wisconsin garden retailer's structures, but also major equipment like dump trucks. In all, the owners estimate $1.2 million in damage occurred.

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Robert Conrad, Ball Seed Technology Research Manager

June 27, 2016

Ball Premier Lab Wins Medal Of Excellence Award For Its…

Over the past 30 years, the Ball Premier Lab has set the standard for high-quality seed in the industry, earning it Greenhouse Grower’s 2016 Medal Of Excellence for Industry Achievement, for its dedication to advancing seed and helping growers improve their margins.

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Greenhouse Whitefly

June 26, 2016

Michigan State University Offers Tips On Whitefly Manag…

Whiteflies are making headlines in Florida, but they are found across the U.S. Michigan State experts say it’s important to know how to manage each type of whitefly.

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Schaefer Exhaust Fan

June 26, 2016

What’s New In Greenhouse Cooling

Cooling and ventilation companies, as well as structures suppliers, are working to help growers manage efficiencies. Here are some of their latest innovations.

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Dr Allan Armitage

June 25, 2016

Three Types Of Plant Consumers To Watch

There are three emerging groups of plant consumers that you should be targeting for plant sales in the future, according to Allan Armitage.

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North Creek Nurseries lower trials

June 24, 2016

North Creek Nurseries Is A Finalist For 2016 Operation …

North Creek Nurseries in Landenberg, PA, is one of three finalists for Greenhouse Grower’s 2016 Operation Of The Year award and winner of the Excellence In Sustainable Production award for 2016.

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Cal Poly Logo

June 24, 2016

Cal Poly Ag College Hosting Alumni Reception At Cultiva…

Alumni and friends of The Cal Poly College of Agriculture, Food and Environmental Sciences are invited to a reception that will be held Sunday, July 10.

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Stocking spring plants at Petitti Garden Center FEATURE

June 23, 2016

How Growers Can Help Retailers Sell More In Spring

Fresh from a busy spring season, retailers share their wish list of things growers can do to make spring generate even more sales.

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Houwelings Tomatoes

June 23, 2016

Houweling’s Tomatoes Has A New Corporate Head Grower

Arie van der Giessen, who has led the horticultural operations for many successful regional and national greenhouse operators in North America, will start his new role in September.

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Vic Frey, Kurt Weiss Greenhouses Feature

June 23, 2016

Vic Frey Named A Finalist For 2016 Head Grower Of The Y…

Vic Frey, a finalist for the 2016 Head Grower of the Year and recipient of the 2016 Excellence In Production award, was always willing to trial and experiment with the latest technology. He loved the constant change in this industry, and turned every opportunity into a teaching moment.

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June 21, 2016

Sign Up For The First-Ever Flower Run At Cultivate’16

When you pack your bags for Cultivate’16 in Columbus, OH, July 9-12, don’t forget your running shoes! There are still three weeks left to train for the first annual Luxflora Flower Run, which will kick off the start of Cultivate’16 on Sunday morning, July 10. The Flower Run celebrates Luxflora‘s mission to develop a visionary, influential floriculture network in which women leaders can create, inspire, and flourish. The 5k event is an opportunity for all floriculture professionals to come together to network, build relationships, and to have some healthy fun. Running is not required – this event is walker-friendly, as well. If you opt to be an observer rather than run/walk, then join your friends at the finish line to help shower the participants with flowers. Register yourself or your company’s team today, to join in on the fun. Free Flower Run tshirts will be available to participants, while supplies […]

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BASF Orkestra Intrinsic

June 21, 2016

New Mode Of Action From BASF Offers Deeper Disease Cont…

When it comes to disease control, you need all the help you can get. BASF recently hosted growers, Extension personnel, and trade media to present its newest fungicide with two active ingredients, offering dual modes of action.

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June 20, 2016

7 Garden Retailers Announced Closings This Month

Several established garden stores announced they were closing at the end of the 2016 season. Most of these retailers are decades old, including one that is closing after 133 years in business.

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