Cover Story

Back To Basics

Living Colors Nursery gets back to its roots by specializing in producing top quality guzmania bromeliads.

Features

BenchPress Profile: Kasey Cronquist

Executive Director, California Cut Flower Commission, www.ccfc.org.

Sifting Through Labor Issues

Libby Whitley, president of MasLabor, shares her thoughts on the state of H-2 and what her company is doing to give employers peace of mind.

Constant Variables

While going organic involves plenty of experimentation, growers Lloyd Traven and Roger Rosenthal have found two helpful variables: fish emulsion and compost tea.

Feeding Frenzy

Here are a few conventional and organic fertilizers you should look into for this upcoming year.

Understanding Plant Nutrition: Managing Media EC

Argo and Fisher take a microscope to the details that can help growers make informed decisions on nutrients.

Talking Shop: Maximizing Space

Outdoor crop production at Four Star Greenhouse has helped expand production space and facilitate excellent crop quality.

2009 State Of The Industry Report

Read on for demographics, challenges and marketing and retailing efforts that will be the hallmarks of 2009.

State Of The Industry: A Snapshot

We recently surveyed readers to create a profile of the typical greenhouse grower in 2009 and to gauge the current state of the market. Here are some key findings from our 250 respondents.

Online Only: Complete Industry Pulse Survey Responses

We asked you how you feel about the industry today. Here are your responses.

State Of The Industry: Rising To Challenges

What are the biggest challenges growers are facing?

State Of The Industry: Branding In Action

Marketing is all about a meaningful message and getting that message out.

State Of The Industry: Building A Collective Voice

Industry organizations help with a collective marketing effort.

State Of The Industry: A Search For Quality

Marketing consultant Jerry Montgomery visited hundreds of garden centers last year and shared his findings on plant size, color and more with us.

Online Only: Retail Dos and Don'ts

The best and worst from marketing consultant Jerry Montgomery.

State Of The Industry: The Independent Garden Center In Unchartered Waters

It's not  business as usual at the garden center these days, but there are ways     growers can help retailers succeed, even in a rather uncertain economy.

Production Tips For Top Performers: Lavandula Stoechas

Researchers share information on some of the top perennial performers from the past few years.

Winning Consumer Dollars

You can still take a local approach to reeling customers in nationally.

Fabulous Foliage

Here are the new tropical foliage plant varieties for 2009.

On Safari With Fides

Fides hosted a group of growers in South Africa, giving them a chance to see where their kalanchoe cuttings come from.

From Breeder To Market

Two days in Germany and Holland took Greenhouse Grower to Flora Holland and a pair of kalanchoe growing operations.

Opportunity In China

U.S. companies should start exploring the market in China, where there’s no end in sight to the growth of the industry.

Columns

Benchmarks By Kevin Yanik

Make 2009 A Turning Point

This year might not be your best yet, but a strong '09 focus can still turn business around.

One To Grow On By Will Carlson

An Icon Is Gone

Dr. Marc Cathey is remembered as an industry pioneer.

Making Cents By Charlie Hall

Different Is Not Always Better

But if you think about it, better is always different.

Tips Of The Trade By Allan Armitage

Classic City Awards For Annuals

The University of Georgia recognizes the best in annuals and perennials.

Editorial By Delilah Onofrey

Managing Complexity

Growers who serve box stores are assuming more supply chain burdens on a large scale.

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