May 1, 2018
Luxflora Launches Flourish Funding to Support Women-Led Industry Initiatives and Networking
The nonprofit, floriculture organization plans to announce its first Initiative winner at Cultivate in July and encourages interested applicants to submit their applications by May 31 to be considered.
April 24, 2018
Bloom Campaign by Seed Your Future Will Address “Plant Blindness” Among U.S. Youth
BLOOM! connects young people to the power of plants to build a pipeline of future talent for the industry behind them: horticulture.
April 20, 2018
Your Weekly Chance to Market the Positive Vibes That Flowers Bring
Each week between now and the end of the year, American Floral Endowment will post a new video promoting flowers.
April 10, 2018
Make Plans to Attend the NICH Annual Conference in Atlanta in June
Everyone in every aspect of consumer horticulture is invited to attend and help create a unified, strategic plan around industry-wide priorities.
March 11, 2018
National Initiative for Consumer Horticulture Releases New Marketing Infographics
A new series of four #PlantsDoThat Inside infographics focuses on the multitude of ways indoor plants affect where we live, where we work, where we heal, and where we learn. The first two infographics are now available.
January 18, 2018
TPIE Keynote Maxwell Luthy Turns Trends Into Opportunities
Maxwell Luthy, Director of Trends & Insights for TrendWatching, showed how to turn trends into business prospects for attendees of the 2018 Tropical Plant International Expo keynote address.
December 23, 2017
How You Can Participate in Promoting National Garden Bureau’s “Year of the” Crops
Promotional materials for the National Garden Bureau’s four “Year of the” crops for 2018 are now available. The materials are designed to help growers and garden retailers encourage consumers to discover and embrace new, exciting crops each year.
September 17, 2017
4 Ways Micandy Gardens Greenhouses Reaches Out to Millennials
Micandy leverages social media to get the word out about its products and spread the word about how flowers can make a difference in people’s lives.
September 12, 2017
Costa Farms’ New Lookbook Offers Consumers Ideas on Best Plants for the Home
The new “Bring Your Home to Life” lookbook is a curated collection of more than 300 unique plant varieties best suited to grow in homes and offices.
September 5, 2017
Certified American Grown Flowers Names New Third-Party Certifier
The organization’s new partnership with Where Food Comes From Inc., an agriculture-focused certification company with more than 20 years of experience, will be launched via video conference on September 14.
September 5, 2017
14 Consumer Gardening Trends That Have Stood the Test of Time
In early September, the Garden Media Group will unveil its 2018 Garden Trends report. To whet your appetite, here’s a look back at several trends that remain relevant today.
August 29, 2017
Know Your Grower: New Platform Brings Consumer Transparency to Horticulture
The new Follow Your Flower or Plant vignette from MPS allows consumers to learn all about the producers of the plants and flowers they see at retail, and how sustainably their products are grown.