March 11, 2018
National Initiative for Consumer Horticulture Releases New Marketing Infographics
A new series of four #PlantsDoThat Inside infographics focuses on the multitude of ways indoor plants affect where we live, where we work, where we heal, and where we learn. The first two infographics are now available.
January 18, 2018
TPIE Keynote Maxwell Luthy Turns Trends Into Opportunities
Maxwell Luthy, Director of Trends & Insights for TrendWatching, showed how to turn trends into business prospects for attendees of the 2018 Tropical Plant International Expo keynote address.
December 23, 2017
How You Can Participate in Promoting National Garden Bureau’s “Year of the” Crops
Promotional materials for the National Garden Bureau’s four “Year of the” crops for 2018 are now available. The materials are designed to help growers and garden retailers encourage consumers to discover and embrace new, exciting crops each year.
September 17, 2017
4 Ways Micandy Gardens Greenhouses Reaches Out to Millennials
Micandy leverages social media to get the word out about its products and spread the word about how flowers can make a difference in people’s lives.
September 12, 2017
Costa Farms’ New Lookbook Offers Consumers Ideas on Best Plants for the Home
The new “Bring Your Home to Life” lookbook is a curated collection of more than 300 unique plant varieties best suited to grow in homes and offices.
September 5, 2017
Certified American Grown Flowers Names New Third-Party Certifier
The organization’s new partnership with Where Food Comes From Inc., an agriculture-focused certification company with more than 20 years of experience, will be launched via video conference on September 14.
September 5, 2017
14 Consumer Gardening Trends That Have Stood the Test of Time
In early September, the Garden Media Group will unveil its 2018 Garden Trends report. To whet your appetite, here’s a look back at several trends that remain relevant today.
August 29, 2017
Know Your Grower: New Platform Brings Consumer Transparency to Horticulture
The new Follow Your Flower or Plant vignette from MPS allows consumers to learn all about the producers of the plants and flowers they see at retail, and how sustainably their products are grown.
August 29, 2017
First-Of-Its-Kind Federal Grant Designed to Stimulate Consumer Horticulture
The National Initiative for Consumer Horticulture has received a USDA grant to help develop strategies and tactics to grow the practice of gardening 20% by 2025.
July 20, 2017
Luxflora Attracted Even More Participation to its Second 5k Flower Run
More than 170 runners kicked off Cultivate'16 on Sunday, July 16, with Luxflora's second annual 5k race. It was a great way to start the week, participants said.
July 15, 2017
National Garden Bureau Announces Featured Plants for its “Year of the” Program
Plant classes recognized include bulb crops (tulip), annuals (calibrachoa), vegetables/edibles (beet), and perennials (coreopsis).
July 5, 2017
Congress Designates July as American Grown Flowers Month
Last week, Congressman Salud Carbajal (CA-24) introduced a bipartisan resolution designating July as “American Grown Flowers Month.” Co-sponsored by Rep. Jamie Herrera Beutler (WA-03), Rep. Jimmy Panetta (CA-20), Rep. Duncan Hunter (CA-50), Rep. Chellie Pingree (ME-01), Rep. Don Young (AK-1), Rep. Jared Huffman (CA-02), and Rep. Darrell Issa (CA-49), House Resolution 413 declares July as the month to celebrate the economic and cultural impact of America’s cut flower and greens farmers and demonstrate Congress’ commitment to support America’s flower farming families. Congressman Carbajal spoke from the House Floor, introducing the legislation and encouraging fellow members of Congress to support American Grown Flowers Month. “I have seen firsthand the value the grown flower industry adds to our economy and communities during my visits with our Central Coast growers,” said Rep. Carbajal. “California produces three quarters of all cut flowers grown in the United States. I am committed to recognizing their contribution […]