July 2, 2017
PlantHaven Wins Medal of Excellence Award for Marketing
After 20 years of making the world a more vibrant, colorful place, PlantHaven wins Greenhouse Grower’s Medal of Excellence Award for Marketing for its groundbreaking ability to connect breeders, growers, and consumers through personable advertising campaigns.
July 20, 2017
Luxflora Attracted Even More Participation to its Second 5k Flower Run
More than 170 runners kicked off Cultivate'16 on Sunday, July 16, with Luxflora's second annual 5k race. It was a great way to start the week, participants said.
July 15, 2017
National Garden Bureau Announces Featured Plants for its “Year of the” Program
Plant classes recognized include bulb crops (tulip), annuals (calibrachoa), vegetables/edibles (beet), and perennials (coreopsis).
July 5, 2017
Congress Designates July as American Grown Flowers Month
Last week, Congressman Salud Carbajal (CA-24) introduced a bipartisan resolution designating July as “American Grown Flowers Month.” Co-sponsored by Rep. Jamie Herrera Beutler (WA-03), Rep. Jimmy Panetta (CA-20), Rep. Duncan Hunter (CA-50), Rep. Chellie Pingree (ME-01), Rep. Don Young (AK-1), Rep. Jared Huffman (CA-02), and Rep. Darrell Issa (CA-49), House Resolution 413 declares July as the month to celebrate the economic and cultural impact of America’s cut flower and greens farmers and demonstrate Congress’ commitment to support America’s flower farming families. Congressman Carbajal spoke from the House Floor, introducing the legislation and encouraging fellow members of Congress to support American Grown Flowers Month. “I have seen firsthand the value the grown flower industry adds to our economy and communities during my visits with our Central Coast growers,” said Rep. Carbajal. “California produces three quarters of all cut flowers grown in the United States. I am committed to recognizing their contribution […]
June 1, 2017
Reimagining a Brand: How Did We Do With Greenhouse Grower?
Changing the design and content strategy of a brand isn't easy, but we think the new Greenhouse Grower will help carry our innovative industry forward and allow us to better serve your information needs.
April 11, 2017
New Infographic Highlights Economic Impact of Plants
A new report from the National Institute for Consumer Horticulture shows how horticulture positively affects people’s lives wherever they live, work, shop, and play.
March 22, 2017
National Garden Bureau’s New Website Features Mobile-Friendly Design, Marketing Tools
The new site is designed to serve as a home base to drive traffic from NGB’s social media community to one central location.
March 7, 2017
Local Florists Celebrate Women’s Day and SAF Promotes Occasion With New Video
Florists across the U.S. are celebrating International Women's Day, March 8, and raising awareness for non-profit organizations. The Society of American Florists is raising its own awareness of what happens when women receive flowers with a new video for International Women's Day.
February 16, 2017
Pleasant View Launches Updated Website for its Savor Edibles and Fragrants Brand
The site is designed to offer a friendly and informative vehicle that delivers product information in an easy-to-navigate format.
January 24, 2017
Beekenkamp Plants B.V. to Take Over Marketing Sunny Osteospermum
Beekenkamp Plants B.V. will take over Sunny Holland B.V.'s marketing activities as of July 1, 2017, and begin offering Sunny Osteospermum to the supply chain.
January 5, 2017
Why ArizonaEast Is Expanding Its Succulent Production To Florida
In Greenhouse Grower's January cover story, learn how Brian and Joe Vitale of ArizonaEast saw a chance to expand and diversify their New Jersey-based succulent operation, and why they jumped at the opportunity.
October 18, 2016
Dümmen Orange Buys Rose Breeder, Participates In Petal It Forward Program
Dümmen Orange will be hitting the streets of Columbus, OH, this week, handing out some of its favorite flowers as part of the Petal it Forward program in partnership with the Society of American Florists.
October 17, 2016
Altman Plants Hosts Media Day To Highlight Its Water Saving Programs
This month, Altman celebrated more than 100 million gallons of water saved since its water recycling program began operation.
September 21, 2016
Your Support Is Essential For Current And Future Students
September is back to school time, and that means renewed opportunity to support the young people who are electing to pursue careers in horticulture. I continue to hear from growers of all sizes, from all over the country, that there just are not enough qualified graduates of two- or four-year horticulture programs. We also need to be active in promoting careers in horticulture to those who are not aware of the opportunities available. There have been some great success stories in this area recently. At University of Florida (UF) last fall, Anna Ball and Dr. Marvin Miller of Ball Horticultural Co. joined UF’s Dr. David Clark in an introductory environmental horticulture couse that’s open to any major. After the class, the line of students waiting to talk with Ball, Miller, and Clark was out the door. It is so important, Ball says, for each of us, individually and collectively to […]
September 6, 2016
Cavicchio Greenhouses Wins Inaugural Sustainability Award
The Sudbury, MA, growing operation sustains more than 250 acres of annuals, perennials, and nursery stock, with a number of practices to mitigate its impact on the environment.