August 29, 2017
Know Your Grower: New Platform Brings Consumer Transparency to Horticulture
The new Follow Your Flower or Plant vignette from MPS allows consumers to learn all about the producers of the plants and flowers they see at retail, and how sustainably their products are grown.
August 29, 2017
First-Of-Its-Kind Federal Grant Designed to Stimulate Consumer Horticulture
The National Initiative for Consumer Horticulture has received a USDA grant to help develop strategies and tactics to grow the practice of gardening 20% by 2025.
July 20, 2017
Luxflora Attracted Even More Participation to its Second 5k Flower Run
More than 170 runners kicked off Cultivate'16 on Sunday, July 16, with Luxflora's second annual 5k race. It was a great way to start the week, participants said.
July 15, 2017
National Garden Bureau Announces Featured Plants for its “Year of the” Program
Plant classes recognized include bulb crops (tulip), annuals (calibrachoa), vegetables/edibles (beet), and perennials (coreopsis).
July 5, 2017
Congress Designates July as American Grown Flowers Month
Last week, Congressman Salud Carbajal (CA-24) introduced a bipartisan resolution designating July as “American Grown Flowers Month.” Co-sponsored by Rep. Jamie Herrera Beutler (WA-03), Rep. Jimmy Panetta (CA-20), Rep. Duncan Hunter (CA-50), Rep. Chellie Pingree (ME-01), Rep. Don Young (AK-1), Rep. Jared Huffman (CA-02), and Rep. Darrell Issa (CA-49), House Resolution 413 declares July as the month to celebrate the economic and cultural impact of America’s cut flower and greens farmers and demonstrate Congress’ commitment to support America’s flower farming families. Congressman Carbajal spoke from the House Floor, introducing the legislation and encouraging fellow members of Congress to support American Grown Flowers Month. “I have seen firsthand the value the grown flower industry adds to our economy and communities during my visits with our Central Coast growers,” said Rep. Carbajal. “California produces three quarters of all cut flowers grown in the United States. I am committed to recognizing their contribution […]
July 2, 2017
PlantHaven Wins Medal of Excellence Award for Marketing
After 20 years of making the world a more vibrant, colorful place, PlantHaven wins Greenhouse Grower’s Medal of Excellence Award for Marketing for its groundbreaking ability to connect breeders, growers, and consumers through personable advertising campaigns.
June 1, 2017
Reimagining a Brand: How Did We Do With Greenhouse Grower?
Changing the design and content strategy of a brand isn't easy, but we think the new Greenhouse Grower will help carry our innovative industry forward and allow us to better serve your information needs.
April 11, 2017
New Infographic Highlights Economic Impact of Plants
A new report from the National Institute for Consumer Horticulture shows how horticulture positively affects people’s lives wherever they live, work, shop, and play.
March 22, 2017
National Garden Bureau’s New Website Features Mobile-Friendly Design, Marketing Tools
The new site is designed to serve as a home base to drive traffic from NGB’s social media community to one central location.
March 7, 2017
Local Florists Celebrate Women’s Day and SAF Promotes Occasion With New Video
Florists across the U.S. are celebrating International Women's Day, March 8, and raising awareness for non-profit organizations. The Society of American Florists is raising its own awareness of what happens when women receive flowers with a new video for International Women's Day.
February 16, 2017
Pleasant View Launches Updated Website for its Savor Edibles and Fragrants Brand
The site is designed to offer a friendly and informative vehicle that delivers product information in an easy-to-navigate format.
January 24, 2017
Beekenkamp Plants B.V. to Take Over Marketing Sunny Osteospermum
Beekenkamp Plants B.V. will take over Sunny Holland B.V.'s marketing activities as of July 1, 2017, and begin offering Sunny Osteospermum to the supply chain.