Restoration Landscapes: A Specialized Market For Natives And Grasses

Restoration Landscapes: A Specialized Market For Natives And Grasses

Native plants such as Echinacea purpurea often are a food source for native animal, bird and insect species.

Native plants such as Echinacea purpurea often are a food source for native animal, bird and insect species.

Restoration landscapes, depending on their purpose, often require straight native species, along with a confirmation of their known provenance. Research is key in this area and good recordkeeping is a must.

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“You need to know who you are growing for and order accordingly. For some, native origin is simply not good enough, and it must be species or forms local to the area, sometimes local to the county,” says Rick Schoellhorn of Proven Winners. “In other cases, simply to know the plant came from native genetics is enough to allow for premium pricing.”

There is an opportunity here for growers, Schoellhorn says, but the key is marketing effectively and managing for restoration projects, because it is often difficult to gauge what numbers will be needed and when.

“The best way to plan is to be actively engaged with your local government and landscape architects, so you can promote the crops you have and plan for production based on upcoming projects,” he says.