May 10, 2016
2016 Greenhouse Grower Top 100 Growers: The Complete List
Check out the full list of Greenhouse Grower's 2016 Top 100 Growers, which includes nine newcomers and more growth in square footage at the top.
May 3, 2016
Hot Pink Wave-Rave Van Making Its Way To The Big Apple To Promote Wave Petunias And Pansies
Imagine driving down the road, minding your own business, when you’re passed by two smiling, waving, happy women driving a hot-pink van that’s adorned with petunia and pansy flowers. That’s not something you see every day, but motorists in the Midwest and Northeast may catch a glimpse of the Wave-Rave van this week as Ball Horticultural Co.’s Claire Watson, Product Marketing Manager, and Katie Rotella, Marketing Communications Manager, make their way to a media tour and plant giveaway in New York City. Watson and Rotella visited Cleveland’s WOIO Channel 19 news on Tuesday morning to tell consumers about Wave Petunias and Wave Pansies, and remind them to visit their local garden centers to purchase gifts for Mother’s Day this weekend. Check out this clip on Periscope. After the morning news, the ladies stopped by to visit the Greenhouse Grower staff at Meister Media Worldwide in Willoughby, OH. Next stop: Chelsea Garden Center in Brooklyn, NY, where […]
April 29, 2016
Kelly Norris: Why The Plant Collector Market Is Set To Explode, And What It Means For You
In his latest column for Greenhouse Grower magazine, Kelly Norris says there are more plant collectors out there than we think, which opens the way for the gift plant market to explode.
April 28, 2016
Holistic, Integrated Approach To Pest Control Rooted In Research
Greenhouse growers have been practicing integrated pest management for decades, but it’s becoming increasingly more important with the continued scrutiny of conventional pest control by a number of “regulators” — government, retail, and consumers. I just returned from Meister Media Worldwide’s Biocontrols USA 2016 Conference, in Monterey, CA, at the beginning of March this year, which served 450 attendees and 50 exhibiting supplier companies. It’s clear from the presentations and the growing attendance at this specialized event — now only in its second year — that use of biocontrols in IPM will continue to be adopted widely, as more growers get past their personal hurdles of doubt and intimidation, and embrace a new way to approach pest and disease control. Many growers think of using biocontrols as an all-or-nothing approach, but ultimately, IPM is about balance. Growers will need to continue to focus on IPM, integrating chemistry with biology, because […]
April 26, 2016
Cicadas Set To Emerge In Several Eastern States This Spring
While there’s no immediate cause for alarm, experts say the cicada’s egg-laying process can damage woody ornamentals and make them vulnerable to diseases.
April 20, 2016
Proven Winners Funds Gardening “It Couple,” Names Plant Of The Year For 2017, And Promotes Retail Concepts
Since 1992, Proven Winners has been changing the gardening game, and it’s not stopping now. With new plants, improved series, and interesting retail customers, the brand aims to make planning easier for growers, and make gardening easier and more fun for consumers. At its new 2016 California Spring Trials location at Kirigin Cellars in Gilroy, Proven Winners had the space and a beautiful setting to lay all of its offerings out, from new and improved varieties in annuals, perennials, and shrubs, to marketing and retail programs. Check out the slideshow below for highlights. Proven Winners Is Flexing Its Marketing Muscle One of the ways Proven Winners is working toward better use of its products and gardening in general, is by supporting the gardening authorities that gardeners of all ages trust on social media. Director of Marketing Marshall Dirks says while searching for influential gardeners, he came across a young […]
April 19, 2016
Golden State Bulb Company Shows Off New Concepts In Callas
There’s no question that Golden State Bulb Company’s specialty is in breeding virtually any color of Calla Lily, available in about any habit — cut flower, bouquet pot, upright pot type — the list goes on. But now, the bulb specialist is focusing on making calla lilies more accessible to the masses, for use in combination planters and the landscape, with calla six-packs. Calla breeder Peter Beckman showed us the shrunken-down version of these beauties, and they’re certainly perfect for patio pots, planting along paths or at the front of the garden, or en masse for an elegant statement. This presentation makes it easy for consumers to pick up and use callas, without the intimidation they might feel from a bulb crop, says Dr. Allan Armitage. They’re also versatile for growers to plant in early to mid-February to add to finished containers in the spring, or to sell in […]
April 19, 2016
Michigan State To Host Horticulture Lighting Symposium In May
Growers and other horticulture experts looking to learn more about lighting should mark their calendars for the eighth annual International Symposium On Light In Horticulture, which will take place May 22-26, 2016, in East Lansing, MI.
April 18, 2016
Meister Media Worldwide Introduces New Website
The horticulture world is changing at warp speed. From automation and robotics, to new strategies in pest control, to the rise of vegetable production and the farm-to-table movement, the 2010s has seen dynamic change in our industry. Meister Media Worldwide — publisher of Greenhouse Grower®, Greenhouse Grower TECHNOLOGY™, and Greenhouse Grower RETAILING™ — is leading that change in every brand we produce in order to help cultivate a sustainable world through the power of knowledge. You’ll see that commitment in our new website, MeisterMedia.com, where you now have more information available to you than ever before. Our editors are in the greenhouse and in the field, uncovering the trends, techniques, and technology you need to know. Whether you’re looking for information on ornamentals, or other markets we serve including fruit, vegetables, cotton, precision farming, or crop inputs, you’ll have easy access to the best intel through our company’s 14 brands. You’ll […]
April 15, 2016
Ernst Benary of America Takes Plant Fashion Week To The California Spring Trial Runway
Ernst Benary of America gave growers a taste of the fashion world during the new variety promenade held during California Spring Trials 2016.
April 14, 2016
ABZ Seeds’ Delizz Strawberry Makes Mouths Water At Speedling’s California Spring Trials
Speedling, Inc. hosted Hem Genetics, Thompson & Morgan, ABZ Seeds, Plant Source International, and Vista Farms For California Spring Trials 2016. Here are some of the highlights of the trial.
April 14, 2016
Westhoff, Beekenkamp, PAC-Elsner And Plug Connection Present New Offerings At Floricultura
Floricultura-Pacifica in Salinas opened its doors to invite California Spring Trials visitors to experience new offerings from European breeders including Westhoff Flowers, Beekenkamp, and PAC-Elsner, as well as California native The Plug Connection. While there, it was interesting to witness the ongoing and highly automated production of orchids, as well as construction of more greenhouse space happening simultaneously. As is tradition, Westhoff Flowers invited its visitors to flag their favorite combos at the entrance, and showed off its unique assortment of annuals, as well as a few concepts. The breeder is working loosely with Florist Holland to show mixes used with Westhoff Flowers — or Westflowers — annuals and Florist gerberas in the center. The combinations are bright and cheerful, and spur a happy reaction in those who have seen them, so it will be interesting to see what happens with this concept going forward. Another new idea is putting together […]