December 5, 2017

GROW Summit 2017 Tackles Marketing and Business Management

This year’s think-tank style event brought together leaders from across the green industry to deliberate on topics such as disruptive marketing, cost accounting, and Millennials, to name a few.

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December 1, 2017

Kelly Norris On How You Can Sell a New Landscape, With New Plants Included

In his latest column, Kelly Norris says programs like Plant Select deliberately set out to change the market demand for a different palette of plants. Their success should serve as an example for how to authentically connect the gardening experience of a particular region with the supply chain.

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November 29, 2017

2017 Michigan State University Field Trials Results

Check out the 2017 field trial results for Michigan State University in East Lansing, MI.

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November 27, 2017

Why It’s Important to Get to Know Consumers at the Ground Level

One way to learn about consumer behavior is to get boots on the ground and engage with them.

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November 24, 2017

How RFID Technology Can Help With Plant Cart Tracking

One of the biggest hassles in the greenhouse is keeping track of all those shipping carts. Improved RFID technology for cart tracking may be one solution to help keep profit losses due to lost or damaged carts at a minimum.

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November 24, 2017

2017 Mast Young Plants Field Trials Results

Check out the 2017 field trial results from Mast Young Plants in Grand Rapids, MI.

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November 23, 2017

Climate Screens Offer Both Form and Functional Benefits

Svensson’s new line of Deco Harmony screens is designed to create better growing conditions for plants on display at retail, while enhancing the customer experience.

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November 22, 2017

Growers Showing Renewed Interest in Specialty Cut Flowers

At the brink of its 30th anniversary, the Association of Specialty Cut Flower Growers is connecting a diverse and growing group of members dedicated to producing and marketing cut flowers.

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Cordyline Candy Cane (Excelsa Gardens, Inc.)

November 14, 2017

Garden-Retailers Pick Their Favorite Products From The Landscape Show

Grower-retailers have once again named their favorite new products, this time as part of the Cool Product Awards at The Landscape Show 2017 in Orlando, FL. Awards were presented to 12 companies, representing 14 products.

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November 13, 2017

International Growing Media Symposium Comes to the U.S.

This International Symposium, with representatives from 21 countries, covered new market opportunities, generated innovative ideas, and offered first-hand information to more than 150 attendees.

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November 8, 2017

How Young’s Plant Farm Uses Its Trial Gardens to Engage Consumers

The purpose of the trial gardens is to ensure that Young’s is consistently bringing the right product to the marketplace, so consumers will continue to be successful.

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November 6, 2017

Metrolina Shows Off Its Summer Best During Southern Garden Tour

This summer’s Southern grower trials experienced unseasonably cool weather, but the plants still thrived. Consumer panels topped off the week, providing valuable insight for suppliers, growers, and their retail customers.

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