Tag Archives: home depot

VIVA! Announces Dahlia XXL For Spring 2012

VIVA! announces Dahlia XXL, a new series for spring 2012. The same dahlia that makes an ideal selection for the garden or mixed container now boasts fully double blooms on top of strong sturdy stems. The plants in the XXL series need strong stems to support blooms that can grow up to 6” in diameter. 

The Home Depot Acquires Redbeacon

The Home Depot has acquired Redbeacon, an online home services platform connecting consumers with contractors for their home maintenance, repair and remodeling needs. Currently, users request a service on the Redbeacon website, such as house cleaning and home repairs, and the site matches the request with a service provider in the customer’s area. Quotes are

‘Strawberry Zest’ Added To Home Depot’s VIVA! Brand

‘Strawberry Zest’ is the latest of the ‘Zest’ petunias from Dömmen’s Potunia breeding line, joining ‘Lemon Zest’ and ‘Orange Zest.’ The variety was specifically chosen for the premium VIVA! brand at The Home Depot and will be available in all stores nationally this spring. ‘Strawberry Zest’ has veined pink blooms and works well in patio

Home Depot To Hire 60,000 For Spring Black Friday

Home Depot announced Tuesday it would hire more than 60,000 additional seasonal workers in time for its Spring Black Friday events. Those events are based on the start of the spring season in each market and will roll out during four different weekends in spring. The hirings will occur during February and March. Also, Home

Snapdragons Enter Home Depot’s VIVA! Line

[imageviewer] Snapdragons will be available at Home Depot this spring in the VIVA! line, including varieties with variegated foliage called ‘Snap Daddy’ and ‘Snap Happy.’ ‘Snap Daddy’ has spikes of bright yellow blooms while ‘Snap Happy’ has bright pink blooms. Full to part sun and well-drained soil are the best growing conditions for the duo.

Home Depot’s New Garden Center Model?

Home Depot will be selling Christmas trees come this November and assorted floral products this spring as it debuts its outside seasonal garden shop, providing all permits are obtained on schedule. The Cape Cod Commission has already approved the plan. Officials from the store appeared before the town’s site plan review board last week to

Perspective: Don Blume, The Home Depot

Lawn and garden continues to be a hot growth category for The Home Depot, which has nearly 2,000 stores in the United States and Canada. Divisional Merchandise Manager Don Blume has been at the helm directing live goods sales for the last five years. He works closely with a dozen merchants who are in the

VIVA!: 2010 Marketer Of The Year Award Winner

Greenhouse Grower will present its Marketer of the Year award to The Home Depot and Floragem for their successful reinvention and repositioning of the VIVA! brand. Together, the companies have worked with the supply chain to develop a model that rewards innovation in breeding and packaging while delighting consumers at retail. This will be the

Montgomery Retail Report: New York

Marketing consultant Jerry Montgomery visited 109 retail garden center locations in the New York area around Mother’s Day. Below is his New York regional retail report: The weather was really erratic over the five days touring retailers on Long Island and the boroughs of New York City, Northern New Jersey and suburbs north of New