cuttings-facility

June 27, 2017

New Pilot Project for Offshore Unrooted Plant Cutting Certification to Launch in October

Four breeders — Ball Horticultural Co., Dümmen Orange, Proven Winners, and Syngenta Flowers — will participate in the initial pilot, which will include greenhouse growing operations in six Latin American countries.

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dummen-orange

October 18, 2016

Dümmen Orange Buys Rose Breeder, Participates In Petal It Forward Program

Dümmen Orange will be hitting the streets of Columbus, OH, this week, handing out some of its favorite flowers as part of the Petal it Forward program in partnership with the Society of American Florists.

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leo-roozen-washington-bulb

October 12, 2016

Leo Roozen Takes Home Paul Ecke, Jr. Award At SAF Convention

Since 1985, Roozen has been the president of Washington Bulb Co., in Mt. Vernon, WA, turning it into the country’s largest flower bulb grower.

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dwight-larimer

October 2, 2016

Floral Industry Leader Dwight Larimer Inducted Into SAF Hall Of Fame

Larimer spent many years immersing himself in the psychology of color and color trends, and learned unique ways that color can be used by creative professionals in the floral and craft industries.

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Greenhouse Grower’s 2015 Head Grower Of The Year Tom Wheeler - Feature image

August 31, 2016

SAF Elects New Retail, Wholesale, And Grower Council Members

The segment council members play an important role by helping the Society of American Florists keep its finger on the pulse of what is happening at the grower, wholesale, and retail level across the country.

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Peter Fritz Ullrich

July 14, 2016

Floral Industry Icon Peter Ullrich Passes Away

According to the Wholesale Florists and Florist Supplier Association, Ullrich was one of the first growers to establish a presence in Latin America.

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PrairieSplendor_CompactRose Syngenta Flowers March 2016

May 16, 2016

New “Generations Of Flowers” Study Tracks How And Why Consumers Are Buying Flowers And Plants

The Society of American Florists and the American Floral Endowment have released an update and analysis of this study, which first began in 2009.

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Lin Schmale 1996

April 23, 2016

SAF’s Lin Schmale Offers Lessons From An Industry Lobbyist

Schmale represented the floriculture industry on Capitol Hill for more than 20 years. The advocate has recently retired, and shares some valuable insights from her career.

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Congressional Action Days 2016

April 5, 2016

Floral Industry Leaders Make Progress And (In Some Cases) Gain Victory During Congressional Action Days

Nearly 90 floral industry members gathered in the nation’s capital in March to meet with lawmakers in the annual event coordinated by the Society of American Florists.

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1 800 Flowers Instagram Women's Day

March 15, 2016

Society Of American Florists Uses Social Media To Take Women’s Day To New Heights

SAF strategically promoted five key Facebook posts to expand its reach beyond its followers and prominently featured Women’s Day on its other consumer channels.

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SAF CAD

January 18, 2016

Sign Up Now To Attend SAF Congressional Action Days In Washington, DC

Congressional Action Days is a great chance for Society of American Florists members to meet their state’s lawmakers and discuss the most critical issues they are facing.

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