Eager To Build

There is no voice in the sky, like the one delivering messages to Kevin Costner’s character in the movie “Field Of Dreams,” whispering about building greenhouses and the result being more customers. But what if the voice in the sky is, instead, your instinct telling you this is the year to build more greenhouses? Would you follow your instinct?

Few growers have followed their instincts to build, at least looking at the last couple years, and they cite poor weather or the economy as the factors that put their operation’s expansion plans off another year. There’s nothing wrong with citing those factors, of course: Good weather is a must and a strong economy is important, too, if you’re going to add greenhouses every year or two. But sticking to a big-picture growth plan–if growth is, in fact, part of the vision you have for your operation–should be a factor in your expansion plans, as well.

“Most companies look at 10-year growth as opposed to year-to-year,” says Jeff Warschauer, vice president of sales at Nexus Greenhouse Systems.

Yet, the economy frightened enough growers over the last two years that they put their operation’s growth plans in a drawer. Poor weather in certain regions last spring put a damper in the greenhouse structures market, as well, because plants that remain on retail benches ultimately don’t lead to greenhouse expansions.

Early Optimism

But this spring is different–at least March and the first half of April were–as retailers report early spring sales are up. Warschauer connects weekly with five retailers for a market report, and four of them indicate their March and early April sales are up 30 to 35 percent. Gordon Van Egmond, a U.S. sales representative for Westbrook Greenhouse Systems, also heard positive early-spring reports from his growers, and Reid Squires, director of sales for Stuppy Greenhouse Manufacturing, says the flowering potted plant growers with whom he’s corresponded had a good first half of spring.

Early-spring sales reports are a reason for optimism, but will the optimism translate to more building?

“We see a fare amount of optimism,” says Bill Vietas, Rough Brothers vice president of sales. “But it’s optimism with tentativeness because growers don’t know where the market is going entirely. They see last year went well and this year is too, but you just never know.”

For Warschauer, the first half of this year has been an unusual one because he’s seen non-stop activity, starting with expansions like Pleasant View Gardens’ and continuing into spring with extremely early commitments from growers.

“I don’t know if I’ve been this busy,” Warschauer says. “Normally this time of year we’re much slower. This is the time of year you’re doing the quotations and working on the design specifications and pricing. You go through that rendition on the proposal, but we’re at the point with several growers who’ve already committed. Normally, growers won’t do that until May is over because they’re hoping for a big month.”

Growers aren’t exactly building greenhouses at the rate they were 10, 15 or 20 years ago–the glory years for the structures companies are probably gone–but that doesn’t mean growers are done building. After all, the more greenhouses are built, the better the retail marketplace must be. And all signs are pointing toward a good spring. 

Leave a Reply

More From Structures...
BrightFarms Ohio

October 18, 2017

Leafy Greens Grower BrightFarms Building New 120,000 Square-Foot Facility

The operation will provide locally grown salad greens and herbs to supermarkets in the Cincinnati, Dayton, and Columbus, OH, metropolitan areas.

Read More
Rough Brothers HopsHouse

October 18, 2017

New Greenhouse Aimed at Hydroponic Hops Producers

The new greenhouse model is the first single-solution hydroponic greenhouse for year-round hops growth, and harvests anywhere from two to five times a year.

Read More
GVZ Glasshouses

October 12, 2017

How to Deal With Common Greenhouse Maintenance Issues

The most common problems often come from a lack of cleanliness and faulty equipment. Here are a number of tips you can follow in each of these areas.

Read More
Latest Stories
BrightFarms Ohio

October 18, 2017

Leafy Greens Grower BrightFarms Building New 120,000 Sq…

The operation will provide locally grown salad greens and herbs to supermarkets in the Cincinnati, Dayton, and Columbus, OH, metropolitan areas.

Read More
Rough Brothers HopsHouse

October 18, 2017

New Greenhouse Aimed at Hydroponic Hops Producers

The new greenhouse model is the first single-solution hydroponic greenhouse for year-round hops growth, and harvests anywhere from two to five times a year.

Read More
GVZ Glasshouses

October 12, 2017

How to Deal With Common Greenhouse Maintenance Issues

The most common problems often come from a lack of cleanliness and faulty equipment. Here are a number of tips you can follow in each of these areas.

Read More
Youngs Greenhouse Space Growing Feature

August 14, 2017

How Young’s Plant Farm Invests in New Structures and Eq…

The Auburn, AL-based Top 100 Grower operation is improving its production infrastructure so it can continue to efficiently produce quality plants and keep up with demand.

Read More
CS3 Greenhouse (Stuppy)

June 4, 2017

7 Factors That Can Determine the Cost of Building a New…

Want to know the main factors that determine the cost of building a new greenhouse? Phil Bishop of Stuppy has put together an overview of the expenses involved in this type of project.

Read More
Dallas Johnson Greenhouses

May 28, 2017

Growers Offer Advice on What to Know Before Your Next B…

Two Top 100 Growers discuss their most recent building projects, the challenges they addressed, and what they learned during the process.

Read More
GGS Cannabis Production

April 19, 2017

Suppliers Can Offer Technical Solutions for New Cannabi…

Here’s a look at how a few manufacturers have partnered with growers to make their transition into cannabis a smooth one, whether it’s through hands-on guidance or partnering with other industry leaders.

Read More
GrowSpan Series 1000 Greenhouse (GrowSpan) feature

March 24, 2017

New Greenhouse Structure Models Emphasize Crop Protecti…

Manufacturers of new structure models say they are responding to grower concerns with designs that focus on ventilation, maximizing your space, and incorporating a wide range of crops. Here’s a look at some of their latest offerings.

Read More
Brian Munchel

March 18, 2017

Brian Munchel of Ludy Greenhouse Manufacturing Dies at …

Munchel, a long-time member of the National Greenhouse Manufacturing Association, worked at Ludy Greenhouse Manufacturing for more than 30 years and was a computer-aided draftsman.

Read More
Nexus Atrium for Prides Corner

March 15, 2017

How Tech Suppliers Are Helping Growers Find Solutions

Greenhouse structures and components manufacturers highlight some of their most recent projects.

Read More

February 15, 2017

Growers Planning to Invest in Structures in 2017

Data from this year’s Greenhouse Grower State of the Industry survey indicates that growers are planning to make major investments in structures and facility upgrades this year.

Read More
NVAC Greenhouse prototype

February 15, 2017

New Greenhouse Cooling System in Development for Hot-Cl…

Researchers at McGill University in Quebec have developed an alternative evaporative cooling solution for greenhouses in warm climates, and are now seeking commercial partners.

Read More

February 15, 2017

Registration Open for NGMA Spring Meeting

The annual gathering of the National Greenhouse Manufacturers Association will feature a look at green industry trends, emerging market opportunities, and more.

Read More
EFTE Film

January 18, 2017

Looking at Glass or Polyethylene for Your New Structure…

Ethylene Tetrafluoroethylene, also known as EFTE, is a fluorine-based material that looks like a standard polyethylene greenhouse film but offers high light transmittance.

Read More
Nadia Sabeh, CEAC

January 18, 2017

Upcoming Seminars to Focus on Managing the Greenhouse E…

The seminars, which will also be accessible online, are presented by the University of Arizona’s Controlled Environment Agriculture Center.

Read More

November 16, 2016

Stay Up To Date On Greenhouse Structures And Materials

eGro, an online resource for greenhouse growers, features a series of video lectures and tutorials on a wide variety of topics, including greenhouse structures and terminology, heating and cooling, and more.

Read More
Dual Atrium Greenhouse (Nexus)

October 12, 2016

Gibraltar Industries Acquires Nexus Corporation

The building manufacturer and distributor strengthens its position in the U.S. greenhouse market, complementing its RBI greenhouse company with the aquisition of Nexus Corp.

Read More
Gotham Greens Atrium Style Greenhouse Chicago

September 14, 2016

How An Energy Audit Of Your Greenhouse Can Save You Mon…

Is your greenhouse utility bill getting you down? Consider an energy audit to evaluate potential energy savings.

Read More