The new gro getter app from Ball Horticultural Company gives the industry access to thousands of plant details when and where they need it most. The app’s take-it-with-you information includes all the photos, plant information and culture sheets from Ball’s printed and online catalogs — now in a mobile, more accessible format.
Compatible with iOS and Android devices, gro getter is available free of charge in the App Store and Google Play Store. Users can browse by keyword, or filter their plant search by category, color, exposure and more. They can add plants to a favorites list, take notes for a specific product and also email plant lists to colleagues and customers. After downloading the app, no wi-fi is needed for access, so users can be deep in the greenhouse, walking field trials, or traveling, and still get the information they need.
“The new gro getter app is an important touch point for our customers who are looking for a digital alternative to our printed catalogs,” says Tim Duffin, Ball’s marketing communications manager.
“As our industry continues to go mobile, developing our plant search app was an important step to make it easier for growers and retailers to access all Ball has to offer, wherever and whenever they prefer.”
App users will receive updates throughout the year as plant introductions are announced and new culture sheets become available. A feedback form is also included, to answer questions and make gro getter even more useful to growers and retailers.
Gro getter is compatible with iOS 7.1+ and Android 4.4+ platforms. To learn more about the new app, visit GroGetterApp.com.
Source: Ball Horticultural Company