HGTV HOME Plant Collection Rolling Out Essential Perennials This Summer
August 6, 2013 
The HGTV HOME Plant Collection is launching its new line of Essential Perennials, designed to satisfy increasing demand for plant varieties that offer sustainability year after year, according to Randy Hunter, Managing Partner of Agricola Management Group, exclusive licensee for the Plant Collection. The new line covers the spectrum of popular perennials with varieties ranging from coreopsis and sedum to salvia and dianthus. A leading home and lifestyle brand, HGTV worked in conjunction with Agricola Management Group to develop Essential Perennials in addition to its Expressions Annuals Collections.
“Sustainability is the name of the game in gardening today. While there will always be a strong market for annuals, there’s a growing demand for high impact and big color perennials that reappear in the garden or landscape the following year.” says Hunter. “Our new line of Essential Perennials features America’s top perennial favorites, designed to thrive in home gardens.”
HGTV and Agricola selected the varieties in the Essential Perennials line for their hardiness, color, growth habits and appeal to today’s home gardeners. The new perennial varieties include achillea, agapanthus, agastache, brunnera, coreopsis, dianthus, dicentra, echinacea, erysimum, euphorbia, festuca, gaura, helenium, hellebores, heuchera, heucherella, kniphofia, lavandula, leucanthemum, nepeta, penstemon, perovskia, phlox, salvia, scabiosa, sedum, stachys and veronica. Many of the varieties feature multiple color options.
Essential Perennials are available in a 2.5 quart, true gallon and a trade 2 gallon. Consumers also have the benefit of HGTV Know How! that provides plant care tips, landscaping inspiration and gardening ideas featuring the products.
The Plant Collection is one of several lines of HGTV HOME branded products including fabric and trim, flooring, furniture, lighting, outdoor living, paint and wallpaper. For more information on HGTV HOME branded products, go to www.hgtvhome.com. For additional information on becoming a participating retailer, please visit www.hgtvhomeplants.com or www.agricolamanagement.com.
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