The 30-Second Planter

Proven Winners propagator Four Star Greenhouse first test-marketed the 30-Second Planter as Pop, Drop and Grow in 2008. George Strimpel, director of marketing for Four Star Greenhouse, says the planter had such strong sell-through the first year, he knew it was going to be a home-run product for Proven Winners and its customers.

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“The reason for its success is simple,” Strimpel says. “It provides a solution for consumers who don’t have the time or experience to garden. No gloves or garden tools are needed–just fill your decorative container with soil, remove the bottom of the 30-Second Planter, drop it in your container–and you’re done.”

The 30-Second Planter is a unique patented product from Proven Winners that allows consumers to easily remove the bottom of a biodegradable fiber container and then place it directly into a decorative container filled with soil–no digging necessary. The fiber container contains Proven Winners plants in various combinations and, once the bottom is removed, it can be placed–or easily dropped–on top of the solid surface of the consumer’s final container. The plant’s roots then grow directly into the soil of the finished container–creating a quick, beautiful container garden.

The 30-Second Planter is also simple for growers and retailers. It is available as a complete kit, which includes the exact number of plants needed, the biodegradable fiber containers with an attached pull-tabs to remove the bottom, tags, point of purchase materials and sign holders.

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For more from Proven Winners, including additional information on the 30-Second Planter, visit ProvenWinners.com.

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