California Spring Trials 2019: Allan Armitage on Selling Spring Plants

Windmill Nursery, a California Spring Trials stop in Central California, featured plenty of new plant introductions from J. Berry Nursery and Kientzler, as well as some new items from 2Plants International and Skagit Horticulture. Greenhouse Grower‘s Contributing Editor Allan Armitage uses some of these new intros to talk about the incorrect way some spring plants are positioned at retail and how they can be marketed differently to foster consumer success.

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For more Greenhouse Grower ShopTalk videos on California Spring Trials 2019, check out the Greenhouse Grower YouTube page.