Yearly Archives: 2008

2009 State Of The Industry Report

If you stop to think about the developments our industry has seen over the past couple of years, your head will spin. There’s been plenty of change lately but through it all, your goals as growers have remained the same: You still strive to produce quality plants in the most efficient manner possible, and all

Online Only: Complete Industry Pulse Survey Responses

We surveyed readers to create a profile of the typical greenhouse grower in 2009 and to gauge the current state of the market. Here are the complete findings from our 250 respondents. Which of the following best describes your business? Wholesale grower, finished plants    32%    Grower/retailer    32%    Wholesale grower, young plants (plugs & liners) 8%

Talking Shop: Maximizing Space

For more than 10 years, growers at Four Star Greenhouse in Carleton, Mich., have finished many spring crops outdoors, beginning in early April, with tremendous success. A wide array of container crops are finished outdoors, including 4.5-quart, 1-gallon and 13-, 18-, 10- and 12-inch containers and hanging baskets. Four Star feels its spring crops grown

State Of The Industry: Branding In Action

What does it take to be a king or queen of branding? Well, a great product for starters. Beyond that starting point, you’ll need a meaningful message and a forum to relay that message. A few plant brands are setting the bar high in our industry and designing the templates for getting messages across to

Sifting Through Labor Issues

Mas Labor’s Libby Whitley As federal agencies, labor recruiters and employer agents gathered in Dallas at the end of October to discuss the H-2 visa programs, a renowned labor expert offered her thoughts on the demand for temporary non-immigrant labor and outlined the ways employers can hire reliable workers in a difficult economy. Libby Whitley,

An Icon Is Gone

Dr. Henry Marcellus Cathey died on Oct. 8, 2008 after 79 years here on earth. His life is a great contribution not only to ornamental horticulture but to our whole society. In the past few years, there have been many articles, notes and blogs describing his many accomplishments to our industry and the general public.

State Of The Industry: Rising To Challenges

Kicking off the year, we’ve identified the top 10 challenges growers are facing and the opportunities and strategies that come with them. 1) Profitability–Financial standing and banking relationships will be critical this year as lines of credit tighten up. Growers who rely on lines of credit for cashflow in between seasons may be in a

Stepables Amps Up Its Marketing

The masterminds behind the Stepables national line of branded plants have come up with the Tough Ten list of creeping perennials that can withstand a wide range of conditions. These were chosen for versatility and their robust habits. The plants will be featured in marketing and point-of-purchase materials throughout 2009, which will include a new,

A New Take On Poinsettias

Lloyd Traven at Peace Tree Farm in Kintnersville, Pa., has created a new look for the poinsettia this holiday season. He calls it a Christmas Tree and poinsettia all in one. They are being grown in limited numbers and can set independent garden centers apart by offering a different take on the time-honored tradition of