Three lessons from greenhouse vegetable grower Casey Houweling that you can apply to your business.

The hydroponic vegetable producer recently opened its third and fourth rooftop greenhouses, expanding to Chicago and Queens, NY. CEO Viraj Puri told us about some of the challenges and rewards of building greenhouses on rooftops.

The Sentinel system from Sensaphone provides 24/7 monitoring of temperatures, power outages, and other potential problems, in locations where connectivity is unavailable.

Jared Barnes at Stephen F. Austin University says we are the experts at propagating plants. That’s knowledge we can put to good use to envision how to attract new gardeners and future horticulturists to the industry.

Like most equipment, greenhouse components and machinery must be serviced regularly to keep them in good working order.

Coverings suppliers are developing new materials designed to enhance light transmission, which can help improve energy efficiency.

Manufacturers are focused more than ever on flexibility, temperature management, and economic savings.

Houweling’s Tomatoes, winner of Greenhouse Grower’s Excellence in Vegetable Production award for 2015, exceeds industry standards for locally grown produce while pioneering innovative technologies that improve sustainability.

Your Millennial employees may be the best spokespeople you have for your business. Why not encourage them to make a 30-second video talking about why they got into horticulture?