Sun Gro Acquires Conrad Fafard From Syngenta

Syngenta sold its growing media products company Conrad Fafard to Sun Gro Horticulture on June 11, 2012, the companies announced. Under the new agreement, Sun Gro acquired all assets of Fafard U.S. and Canada, including the production plants and staff.

According to Derek Fee, the media contact for Sun Gro, the Fafard sale has been discussed for a while.

“It is a transaction that has been in the works for quite some time, although the negotiations are fairly recent,” Fee says.

Syngenta sold Fafard in order to focus on its long-term business strategy.

“Syngenta remains deeply committed to delivering against our core flowers and plant protection business strategy, which includes the development and delivery of new products, cross-category innovation and integrated customer solutions to the greenhouse and nursery markets,” Tim Kroenke, head of Syngenta Lawn & Garden North America, says in a press release. “However, to achieve our ambition of making plants easier and more rewarding for consumers, Syngenta is stepping up the focus on its core genetics and plant protection business, and divesting its interest in Fafard. By accelerating innovation further downstream in the value chain, Syngenta will be uniquely positioned to deliver breakthrough solutions that offer consumers a better plant experience.”

Sun Gro is one of the largest producers of peat moss and peat-based growing media in North America. Similarly, Fafard has produced and distributed growing media products to retailers and greenhouse growers for more than 90 years. Together the two companies are expected to create an extensive portfolio of professional growing products.

“This is a significant and exciting milestone for Sun Gro,” says Sun Gro CEO John Hill. “The strong position Fafard has built with professional growers and retail customers alike over the past 90 years makes it an excellent fit with our long-term strategy, our customers, our business and our employees. We look forward to having Fafard join our growing organization, and to continuing to deliver market-leading technologies to our customers throughout North America.”

To date, there is no word on whether Fafard will retain its brand name or customer base, but the employees at Fafard will continue working in their same positions.

“The focus is on the logistics like getting the employee base looked over,” Fee says. “There will be time to assess. Right now it’s business as usual for Fafard and Fafard customers.”

This Fafard sale is not related to the Quebec, Canada-based Fafard et Frères, which is also a part of the green industry and owns peat bogs. Martin Fafard, the company’s president, reassures clients and partners that this transaction does not involve at all Fafard et Frères and that the two Fafards are completely independent businesses.

Leave a Reply

One comment on “Sun Gro Acquires Conrad Fafard From Syngenta

  1. Hi: I have been producing mulch and potting soil products for forty years. This has been a family owned busniess for a long while. My kids are grown now and I am doing this on my own being the owner and doing any thing that needs to be done. I have screened humus from pine bark I have cleaned from my work area over 25 yrs. where the loaders have worked. I would like to talk to someone about selling this products. call 706-506-5694 or email [email protected]

Latest Stories
EPCOT Suntory Princettia Euphorbia

January 23, 2017

Princettia Euphorbias Charm Vacationers at Disney Resor…

Suntory’s Princettia euphorbias have brought a new color palette to the holiday landscapes at Walt Disney World’s resorts and theme parks in central Florida.

Read More
Ever Bloom Robot Sprayer feature

January 23, 2017

New Automation Systems Improve Spraying and Harvesting

In response to increasing regulations on labor, Ever-Bloom Inc. decided to invest in new automation technology that also dramatically improves efficiency.

Read More
Youngs Plant Farm Trial Garden feature

January 21, 2017

Don’t Miss the Southern Garden Tour This June

Growers, retailers, and all industry professionals are invited to the 2017 Southern Garden Tour, which is hosted by Young’s Plant Farms, Sakata, and Metrolina Greenhouses, and will be held June 6-8.

Read More
Gaillardia 'Mesa Red'

January 21, 2017

2016 Pike Creek Horticulture Center Field Trials Result…

Check out the 2016 field trials results for The Pike Creek Horticulture Center in Kenosha, WI.

Read More
Anna Chernyavsky

January 20, 2017

New Director of Sales for Bedding Plants and Perennials…

Anna Chernyavsky, who joined Danziger in August 2016, will be in charge of the U.S. and United Kingdom markets.

Read More
Workplace Trends

January 20, 2017

10 Trends Predicted to Impact the Workplace in 2017

Here are 10 workplace trends that Forbes contributor Dan Schawbel predicts for 2017 that may change the way you do business in the future

Read More
Hydrangea ‘Endless Summer BloomStruck’ (Bailey Nurseries)

January 19, 2017

Bailey Nurseries Hosting Spring Previews in February

The previews, which provide education, new variety information, and retail support programs, will take place in Illinois, Minnesota, and Boston.

Read More
Bouldin and Lawson Precision Needle Seeder feature

January 19, 2017

How You Can Get More Precise With Your Seeder

Bouldin & Lawson’s Precision Needle Seeder is designed to improve accuracy when sowing small, difficult seeds.

Read More
Selecta Sponsor bed at Raker trial gardens

January 18, 2017

2016 C. Raker & Sons Field Trials Results

Check out the 2016 field trials results for C. Raker & Sons in Litchfield, MI.

Read More
EFTE Film

January 18, 2017

Looking at Glass or Polyethylene for Your New Structure…

Ethylene Tetrafluoroethylene, also known as EFTE, is a fluorine-based material that looks like a standard polyethylene greenhouse film but offers high light transmittance.

Read More
Nadia Sabeh, CEAC

January 18, 2017

Upcoming Seminars to Focus on Managing the Greenhouse E…

The seminars, which will also be accessible online, are presented by the University of Arizona’s Controlled Environment Agriculture Center.

Read More
Spring Meadow Nursery Fire

January 17, 2017

Two Major Growers Recovering and Rebuilding After Fires

The blazes occurred at Dan Schantz Farm and Greenhouses in Zionsville, PA, and Spring Meadow Nursery in Grand Haven, MI. Both companies say no employees were injured, and they plan to pull together and stay on schedule for the remainder of the year.

Read More
Dallas Johnson

January 17, 2017

Dallas Johnson Greenhouses Owner Passes Away at 78

Dallas G. Johnson, who started the company in 1985, is survived by his wife, Kay, and two children.

Read More
Joe Cimino, Sakata Seed America

January 17, 2017

Sakata Seed Names New Senior Sales Manager for Ornament…

Joe Cimino comes to Sakata with past experience at Sun Gro and Florexpo.

Read More
JinPin Flower Seedling Company partners

January 17, 2017

Ernst Benary Partners With Chinese Young Plant Grower o…

The partnership creates a new company called Jinpin Flower Seedling Company, which will focus on providing young plants to the rapidly growing Chinese bedding plant market.

Read More
PC-31 Transplanter (Visser)

January 17, 2017

Visser NA Rebrands as Bellpark Horticulture

The new name will equally represent not only Visser, but all of the brands Bellpark represents, including Mayer, Logitec Plus, and Drygair in North America.

Read More
Stephanie Whitehouse

January 17, 2017

Stephanie Whitehouse Takes Her Passion for Plants to Di…

Stephanie Whitehouse, who has spent the last seven years as the Sales and Marketing Director for Peace Tree Farm in Kintnersville, PA, recently joined Dickman Farms Greenhouse and Garden Center in Auburn, NY, as the company’s new Retail General Manager.

Read More

January 13, 2017

We Must Help Heal Our Nation, with Plants and Flowers […

No matter how you may feel — personally or professionally — about the outcome of the election, it’s likely that you realize our nation has some healing to do.

Read More