6 Things Every Gardener Wants In Plant Varieties (opinion)

Promote deer-resistant plants so consumers don't end up with plants looking like these hostas.

Spring has sprung in most areas of the country, and hopefully, landscapers, gardeners and retailers have a little more spring in their step. But even though the season is bringing in much-appreciated orders and cash, it’s important to remember to provide customers with plants suited to their needs.

The Cultivar Is King, But Not To  Everyone

We live in a cultivar world. Every plant that is bred, named and patented is sold and talked about by the cultivar name. Every botanist, horticulturist, grower and retailer embraces the importance of cultivars. However, our customers at ground zero do not. My daughters are pretty typical consumers and don’t have time to worry about the name of a geranium or verbena. Unfortunately, that is true of many landscapers, who simply ask, “What’s in color?”   

I think we have all pretty much come to the same conclusion — let’s keep the decorators (like my daughters) happy, let’s keep trialing, breeding and building the best cultivars known to man and woman, and then not worry about what she calls it.

Not All Animals Are Created Equal

Ask someone who has contracted Lyme disease what he or she thinks of deer, or ask someone who has spent hundreds of dollars decorating with those special cultivars we talked about what they think about deer. It is no longer an isolated problem that we can dismiss or laugh about — deer are having a significant effect on plant sales. People ask me why I am so fired up about the new hybrid hellebores. This is a no-brainer — they are better than ever, they are colorful, they are early and deer don’t eat them. Every state has a list of deer-resistant plants. Call the Extension office and get it. Let’s market the concept of deer-proof plants.

My Daughters’ Gardens Revolve Around Their Decks

The garden of tomorrow, if not already today, is on and around the deck. While large gardens will always be found around some houses, your kids and grandkids will be spending a good percentage of their gardening dollars on enhancing the beauty of the deck and the space around the deck.

Baskets and Containers Aren’t Going Anywhere

Because they enhance the deck and the area around it, mixed baskets, which have been introduced for the last three years will only get stronger. Growers and retailers are recognizing that young people have far less time and interest in putting together a mixed basket than they have money to pay for one.

However, and a big however it is, these crappy green 12-inch plastic imposters we call baskets must go. They are too small for any maintenance but in a greenhouse — good grief, the retailers can’t even keep them alive. For these specialty combinations, use a premium basket, at least 14-inch, lined with absorbent moss or something like it. If not, we are just messing up a great concept — again.

Bring Veggies On Board

Everyone loves veggies, and we know that men want more vegetables, so let’s give them some for on and around the deck. They can be in baskets, containers and tucked away in sunny corners by the barbeque pit. Perhaps most men would rather die than give up their ‘Beefsteak’ tomatoes, but the new breeding in patio tomatoes (and peppers, strawberries, eggplants, etc.) is outstanding, and will only get better. Grafted tomatoes (who would have thought?) are neat as can be. Let’s bring to the veggie crowd the same excitement we try to foster with flowers. The breeding is here, the distribution is here and the market wants them.

Give Them The Right Plant For The Right Place
Gardeners and landscapers love shrubs.They only need to be planted once, and many require very little maintenance. Shrubs work well on decks, too, but only if they are tailored to stay short, compact and colorful. I see wonderful breeding in buddleias, hydrangeas, spireas, crepe myrtles and other easy-to-grow shrubs. Once again, let’s do this right. Let’s not sell a 6-foot tall buddleia to my daughter when we can sell her one that at maturity is only 3-feet tall.   GG

Leave a Reply

More From Varieties...
all-america-selections-new-website-home-page

December 3, 2016

New Mobile Responsive Website From All-America Selections Offers Improved Navigation

All-America Selections has launched a newly redesigned and revamped mobile-responsive website that includes a more attractive design, enhanced search tools, and easier and simpler navigation.

Read More
Sea Breeze Catharanthus combo

December 2, 2016

Four Mixed Container Trends To Watch

Mixed containers are still one of the best-selling SKUs at retail. Pay attention to these four trends that are making their mark on multi-liner mixes and combination containers.

Read More
kelly-norris

December 2, 2016

Kelly Norris: How The “Me Too” Philosophy Affects Plant Breeding

When you’re selling the exact same thing as everyone else, it’s unrealistic to expect customers to buy only from you.

Read More
Latest Stories
all-america-selections-new-website-home-page

December 3, 2016

New Mobile Responsive Website From All-America Selectio…

All-America Selections has launched a newly redesigned and revamped mobile-responsive website that includes a more attractive design, enhanced search tools, and easier and simpler navigation.

Read More
Sea Breeze Catharanthus combo

December 2, 2016

Four Mixed Container Trends To Watch

Mixed containers are still one of the best-selling SKUs at retail. Pay attention to these four trends that are making their mark on multi-liner mixes and combination containers.

Read More
kelly-norris

December 2, 2016

Kelly Norris: How The “Me Too” Philosophy Affects Plant…

When you’re selling the exact same thing as everyone else, it’s unrealistic to expect customers to buy only from you.

Read More

November 29, 2016

How Changes In Plant Patent Law Could Affect Your Varie…

There is an ongoing discussion happening among plant genetics companies about the current laws and ethics of plant breeding, and what the future holds for the improved lawful protection of genetics.

Read More
endless-summer

November 29, 2016

Endless Summer Hydrangeas Will Soon Feature New Identit…

Bailey Nurseries, which first introduced the reblooming hydrangea a decade ago, says the new identity will feature a more contemporary look to appeal to current and future gardeners.

Read More
prince-tut-cyperus-grass-feature

November 28, 2016

Growing Tips For ‘Prince Tut’ Cyperus Grass

'Prince Tut’ from Proven Winners’ Graceful Grasses collection is versatile, working well in all container sizes with its columnar habit and dense canopy and filling out well in the landscape.

Read More
Sea breeze combo

November 26, 2016

Four Mixed Container Trends To Watch

Mixed containers are still one of the best-selling SKUs at retail. Pay attention to these four trends that are making their mark on multi-liner mixes and combination containers.

Read More
Begonia at Oklahoma State University field trials

November 26, 2016

2016 Oklahoma State University Field Trials Results

Check out the 2016 field trials results for Oklahoma State University in Oklahoma City.

Read More
Petunia 'Tidal Wave Cherry'

November 25, 2016

2016 North Dakota State University Field Trials Results

Check out the 2016 field trials results from North Dakota State University in Fargo, ND.

Read More
Scaevola 'Scala Bicolor Blue'

November 24, 2016

2016 North Carolina State University Field Trials Resul…

Check out the 2016 field trial results at North Carolina State University/J.C. Raulston Arboretum in Raleigh, NC.

Read More
2016 Missouri Botanical Garden Flower Trials

November 23, 2016

2016 Missouri Botanical Garden Field Trials Results

Check out the 2016 field trials results for the Missouri Botanical Garden in St. Louis, MO.

Read More
Mitchell’s Nursery & Greenhouse first caught the poinsettia bug in 1996, but the operation didn’t begin trialing the plant until 2004

November 21, 2016

Poinsettia Trials Across The Eastern U.S. To Take Place…

Poinsettia growers interested in keeping up with the latest variety and production trends have the chance to attend university open houses in New Hampshire, Louisiana, and Ohio.

Read More
Coleus 'Main Street River Walk'

November 21, 2016

2016 Michigan State University Field Trials Results

Check out the 2016 field trials results for Michigan State University in East Lansing, MI.

Read More
Field trials at Lucas Greenhouses

November 20, 2016

2016 Lucas Greenhouses Field Trials Results

Check out the 2016 Field Trials results for Lucas Greenhouses in Monroeville, NJ.

Read More
Catharanthus 'Soiree Kawaii Coral'

November 19, 2016

Kansas State University 2016 Field Trials Results

Check out the 2016 field trial results for Kansas State University in Lawrence, KS.

Read More
2016 Massachusetts Horticultural Society field trials

November 18, 2016

2016 Massachusetts Horticultural Society Field Trials R…

Check out the 2016 field trials results for the Massachusetts Horticultural Society in Wellesley, MA.

Read More
verbena-endurascape

November 18, 2016

All-America Selections Announces Its 2017 Slate Of Vari…

Brokers, growers, mail order, and seed packet companies can purchase these varieties immediately. Retailers and consumers will find AAS Winners for sale for the 2017 gardening season as supply becomes available throughout the chain of distribution.

Read More
Vinca 'Valiant Lilac'

November 17, 2016

2016 Metrolina Greenhouses Field Trials Results

Check out the 2016 field trials results for Metrolina Greenhouses in Huntersville, NC.

Read More
[gravityform id="35" title="false" description="false"]