How To Promote Pollinator-Friendly Plants This Spring

Participating in the Grow Wise, Bee Smart initiative, as well as the Million Pollinator Garden Challenge, is an opportunity for growersDespite a major cold spell that brought snow and freezing temperatures to many areas of the country this past week, it’s important to remember that Spring 2016 is just a few weeks away. This means it’s time for growers to finalize plant availability for their customers.

The National Garden Bureau reminds the industry that it’s more important than ever to include pollinator-friendly plants on grower availability listings this year. Not only are home gardeners and garden-retailer customers demanding them, but pollinators and the plants on which they depend have become a top federal priority.

In an unprecedented move to protect a key component of our nation’s agriculture system and the biodiversity needed to sustain it, the White House in 2015 presented a call to action to support pollinator health. With one in three bites of food Americans eat each day dependent on the actions of pollinators, a declining pollinator population becomes a challenge for everyone to help solve.

The Pollinator Challenge

In June 2015, a group of national gardening and habitat organizations led by American Public Gardens Association, National Gardening Association, National Wildlife Federation, and Pollinator Partnership joined with industry organizations AmericanHort, American Seed Trade Association, Home Garden Seed Association, and the National Garden Bureau to form the National Pollinator Garden Network. This collaborative effort, with more than 25 other organizations and eight federal agencies, established the Million Pollinator Garden Challenge (MPGC) to encourage Americans to plant pollinator-beneficial plants. Whether it’s a window box, a home garden, or a large-acreage landscape planting, every pollinator-friendly planting contributes to pollinator survival. The MPGC encourages Americans to grow seeds and plants for the benefit of pollinators and to register those plantings to reach the goal of 1 million pollinator gardens by December 2016.

Why Availability Matters

With the Million Pollinator Garden Challenge hitting consumer awareness full force this spring via both the mainstream and garden media, demand at the retail level for seeds and plants beneficial to pollinators will be unmatched. It makes both environmental and economic sense to fill the growing need. Not only do bees, butterflies, hummingbirds, and dozens of other pollinators need these plants for survival, consumers are stepping up to the challenge and asking for the horticulture industry’s help by making pollinator-beneficial plants and seeds available.

Tips for Getting Started

Growers have at the ready multiple resources and ways to provide plants and seeds that can be used as forage or habitat for pollinator species. Determine demand and appropriate species for a given location by:
• Contacting local and regional botanic gardens, zoos, and wildlife centers for a listing of their recommended pollinator plants. Remember, annuals, perennials and woody trees, shrubs, and vines are all important.
• Reaching out to garden retailer customers to assess which species they suggest to customers and also which species customers are requesting
• Connecting with breeders and brokers for information on native and pollinator plant programs
• Consulting the resources available through the Million Pollinator Garden Network Partners.

Using these tips and their own ingenuity, growers can be sure they are well equipped to meet the needs of garden retailers and consumers alike.

 

Topics: ,

Leave a Reply

One comment on “How To Promote Pollinator-Friendly Plants This Spring

  1. Make sure those pollinator plants have not been treated with neonicotinoids at any stage. Neonics stay in the plant for up to 3 years and in the soil – they come out in the pollen and nectar and either outright kill or weaken a pollinator.

More From Varieties...
Pleasant View Gardens Savor Edibles

July 22, 2016

Pleasant View Gardens Targets Millennials With Savor Edibles

Taking something as ubiquitous as vegetables and herbs and giving it a fresh new look is no easy task, but Pleasant View Gardens took on the challenge with extensive research and creative marketing.

Read More
Dummen New Columbus Office

July 21, 2016

Dümmen Orange Opens New North American Headquarters In Columbus, OH

The new office, which officially opened during Cultivate’16, supports the company’s vision to be integrated into a vibrant and inspiring community, and provides a bright, modern workspace for its approximately 30 local employees.

Read More
Pollen Free Lisianthus

July 20, 2016

Sakata Seed Develops World’s First Pollen-Free Lisianthus

With no stamen to produce pollen, the new Lisianthus varieties have improved flower durability and the benefit of no scattered pollen that can cause staining of flowers and machines.

Read More
Latest Stories
Pleasant View Gardens Savor Edibles

July 22, 2016

Pleasant View Gardens Targets Millennials With Savor Ed…

Taking something as ubiquitous as vegetables and herbs and giving it a fresh new look is no easy task, but Pleasant View Gardens took on the challenge with extensive research and creative marketing.

Read More
Dummen New Columbus Office

July 21, 2016

Dümmen Orange Opens New North American Headquarters In …

The new office, which officially opened during Cultivate’16, supports the company’s vision to be integrated into a vibrant and inspiring community, and provides a bright, modern workspace for its approximately 30 local employees.

Read More
Pollen Free Lisianthus

July 20, 2016

Sakata Seed Develops World’s First Pollen-Free Lisianth…

With no stamen to produce pollen, the new Lisianthus varieties have improved flower durability and the benefit of no scattered pollen that can cause staining of flowers and machines.

Read More

July 19, 2016

17 New Vegetable Intros For Greenhouse Production

New varieties of edibles introduced at 2016 California Spring Trials offer something for every type of gardener, from the beginning do-it-yourselfer to the hardcore, heirloom-only type. Check out some of the new varieties we saw at Spring Trials this year that will be available for retail in 2017.

Read More
One Earth Edibles From Peace Tree Farm

July 16, 2016

How To Capture Your Share Of The Edibles Market

At Peace Tree Farm, One Earth Edibles represent healthy living on a healthy planet.

Read More
Terra Nova Nurseries Catalog

July 15, 2016

New Product Catalog From Terra Nova Nurseries Designed …

The new catalog, which made its debut at Cultivate’16, offers easy access to organized genera grouped alphabetically, and also by size, color, habit, top sellers, photography, newest varieties, and USDA horticultural zones.

Read More
Pleasant View Open House

July 8, 2016

Pleasant View Gardens And D.S. Cole Growers Hosting Ope…

The 20th annual event will feature new introductions from Proven Winners, as well as annuals, combos, and Pleasant View’s new Savor Edibles and Fragrants line.

Read More
NatureSweet

July 5, 2016

NatureSweet And Ganfer Partner On Tomato Production

The partnership will add more than 250 acres of NatureSweet greenhouse tomato production over the next three years.

Read More
SunPatiens Sakata Medal of Excellence Feature

June 29, 2016

SunPatiens Earns The 2016 Medal Of Excellence In Market…

With its reputation for excellent garden performance from spring to frost, and as a problem-solver for Impatiens Downy Mildew, SunPatiens has become a “hero plant” that helps gardeners succeed.

Read More
Kelly Norris - feature

June 28, 2016

Kelly Norris: Three Variety Trends That Caught My Eye T…

My reflections on promising new plants, the realities of market penetration, and adding value along the supply chain.

Read More
Dr Allan Armitage

June 25, 2016

Three Types Of Plant Consumers To Watch

There are three emerging groups of plant consumers that you should be targeting for plant sales in the future, according to Allan Armitage.

Read More
FleuroStar Award Ceremony

June 20, 2016

Begonia Hybrid ‘Miss Malibu’ Takes Home FleuroStar Awar…

The award from Fleuroselect was announced at the Green Inspiration Event in Amsterdam.

Read More
Caryopteris 'Beyond Midnight Bluebeard'

June 20, 2016

Keep The Sales Coming With 16 New Blooming Varieties Fo…

Plants that put on a show from first frost long into fall and offer the color options consumers want for their gardens go a long way toward extending sales further into the season and can help maintain your sales momentum going strong. Check out these 16 new blooming varieties, both traditional favorites and new alternatives, for your fall crop selection.

Read More
'Osaka' Flowering Cabbage (Sakata Ornamentals)

June 18, 2016

Mark Your Calendar For Sakata Seed Trials In August

Sakata has set two dates for its California-based trials: Aug. 15-17 in Salinas, and Aug. 17-19 in Woodland.

Read More
Tomato Congress Logo

June 15, 2016

International Tomato Congress In Mexico Will Focus On G…

The event, which takes place in San Luis Potosi from July 20-22, will feature discussions on production strategies, cost management in protected structures, and optimizing your greenhouse environment.

Read More
Nir Nursery Wax Flower Pot Plant

June 14, 2016

Danziger Reaches Deal To Distribute Nir Nursery Varieti…

With the agreement, Danziger becomes the exclusive distributor of Nir’s product line, which includes cut flowers, foliage, pot, and garden plants.

Read More

June 14, 2016

Dümmen Orange Expands Its Succulent Offerings Through N…

According to Dümmen Operations Director Kate Santos, succulents are an attractive growth category because of their ease of use, shelf life in stores, drought tolerance, and versatility in application.

Read More
'Osaka' Flowering Cabbage (Sakata Ornamentals)

June 14, 2016

New Cool Season, Vegetable, And Foliage Crops For Fall …

Whether you’re providing pansies and violas to the garden center for fall color or decorative edibles to grace patio containers, consider these 16 varieties for fall crop sales, newly introduced for 2016 and hitting retail in 2017.

Read More
[gravityform id="35" title="false" description="false"]