September 2, 2015

Delegation Is Key To A Successful Greenhouse Operation

In a packed room at Cultivate’15, speaker Bernie Erven presented key steps growers need to take to improve their delegation skills, the benefits of delegating and the dangers of not learning how to delegate. This is a skill, he says, that everyone needs to learn. “For all of you who are part of a family business, you are choosing not to do things the easy way,” Erven laughed, as he presented a list of ways to know whether or not you’re an effective delegator. The owner of Erven HR Services, LLC, Erven has been working with and observing family businesses for many years. In his presentation, he said, he didn’t share anything that he hasn’t seen first-hand. You might not be a good delegator if you: Tend to be a perfectionist Work more hours than anyone else Lack time to explain clearly and concisely Are often interrupted Enjoy what you used to […]

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Marc van Iersel

September 1, 2015

GROwing Floriculture Research And Extension

Research and outreach efforts help keep floriculture production profitable. With seemingly continuous budget cuts to university and federal budgets, it becomes increasingly difficult for them to sustain their programs and to keep making a positive impact on the industry. So what can be done to ensure that the industry will keep getting the research and outreach support it has come to rely on? There already is a variety of funding programs that support research and Extension programs in our industry. This funding is critical for many floriculture research and outreach programs. What can we do to leverage that funding and make sure it has the biggest possible impact? A program that I was part of in 2010 may serve as a model. LAUNCH was co-founded by NASA, NIKE, the U.S. Agency for International Development (USAID) and the Department of State as a program to help make innovative ideas become a […]

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september_grow_rodale institute

August 25, 2015

Hospitals Are Getting Into The Organic Food Business

Growers investing in the organic food movement could serve a growing new area with vegetable transplants and starts, as well as produce, as hospitals begin to prescribe healthy diets and nutrition, and even go so far as to grow their own food. As part of a new phenomenon among progressive hospitals, health professionals are beginning to realize that without health and nutrition, programs and techniques may be done in vain or worse — obsolete. As more patients seeking a healthy diet turn to nutritionists, who recommend sugar-free, alkaline diets to prevent disease and aid in recovery, hospitals recognizing this trend are taking action. St. Luke’s Hospital in Bethlehem, Pa., recently contracted with the nearby Rodale Institute to manage an organic farm, established in 2014. The hospital, part of a six-campus network, aims to provide excellent healthcare, part of which includes educating patients about the benefits of a plant-based, organic diet. […]

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3D Green Printer

August 11, 2015

3D Printers Sprout Living Designs

Project PrintGREEN is turning 3D printers into on-demand gardeners after designing a “green” 3D printer in 2013. The printer produces living prints, printing customized objects in a variety of sizes and forms. The project was created at the University of Maribor in Slovenia, with a goal to unite art, technology, and nature, creatively producing living designs with the help of technology.

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LuxFlora logo feature image

July 5, 2015

Luxflora Wants To Create A Lifestyle Movement

A new organization for women in horticulture plans to take on some of the industry’s toughest marketing challenges by promoting the use of flowers and plants in everyday living.

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June 30, 2015

Opportunities Abound For Women In Horticulture, Says Dosatron International’s Lela Kelly

My love for horticulture goes back to my grandparents who were farmers in upstate New York. My family’s involvement in agriculture left a lasting impression that has spanned decades, and still drives my passion for our industry today. I started my career in horticulture when I owned a greenhouse, nursery and garden center in Sayville, Long Island, N.Y. We specialized in ground cover production, later branching out to producing perennials and bedding plants.     I then went onto wholesale hard goods distribution. In the 1980s, I was the first woman salesperson on Long Island. What an eye opener that was! New York is a very special place, different from anywhere else in the country. You cannot imagine how difficult it was walking into greenhouses and nurseries as a woman, in a man’s world. Luckily, I grew up in New York City in an Italian family, who taught me great […]

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susie raker featured

May 12, 2015

Manage Costs To Increase Profitability

Business profitability and health is about more than just sales. Growers can get in trouble when they don’t look at the complete picture when it comes to cost accounting. Susie Raker Zimmerman shares how the team at C. Raker & Sons keeps costs and profits in check.

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Suzi McCoy with GM Logo

May 6, 2015

Garden Media Group’s Suzi McCoy Urges Women In Horticulture To Invite Others To Take A Seat At The Table

When Susan McCoy, owner of Garden Media Group, started promoting roses and shrubs for The Conard-Pyle Co. (Star Roses and Plants), she knew the horticulture industry was the right place for her. What she didn’t know was how much the journey would reshape her business for the better. Now, she encourages women in horticulture to invite others to be a part of the industry.

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May 5, 2015

World’s Largest Indoor Vertical Farm To Be Developed In Newark, N.J.

A former industrial site in the Ironbound community of Newark, N.J., will be redeveloped into the world’s largest indoor vertical farm. The $30 million project was recently announced by RBH Group, Goldman Sachs Urban Investment Group, Prudential Financial Inc. and AeroFarms, in partnership with the City of Newark and the New Jersey Economic Development Authority (NJEDA). The vertical farm will serve as the global headquarters for AeroFarms. “We are excited to redefine not only the Garden State but also agriculture overall,” says David Rosenberg, CEO for AeroFarms. “Partnering with RBH, Goldman Sachs, Prudential, the City of Newark and NJEDA allows us to bring our global headquarters and the world’s largest indoor vertical farm close to where the consumer is, offering a fresher, more nutritious and delicious product while also creating jobs in the community.” According to Ron Beit, founding partner and CEO of RBH Group, AeroFarms will anchor its broader Makers […]

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April 29, 2015

Field To Vase Dinner Tour Promotes American Grown Flowers

For the first time last month, guests at The Flower Fields in Carlsbad, Calif. were treated to a four-course, gourmet, farm-to-fork style meal in the middle of the fields. The event was part of the 10-city Certified American Grown “Field to Vase” Dinner Tour. The tour is a series of private, intimate gatherings that place seasonal, local and sustainable American Grown flowers at the center of the table where locally grown food, beer and wine is served by a farm-to-table chef. The Flower Fields event was one of four dinners that will be held in the state this year. It featured chef Marissa Gerlach, executive chef at the Vista Valley Country Club, Vista, Calif. Mike Mellano, a third generation flower farmer with a Ph.D. in plant pathology, led guests on tours of the fields. Guests were given a floral arrangement as a symbol of the evening’s theme: Celebrating Local American […]

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April 21, 2015

There’s Still Time Left In Crown Bees’ Campaign To Increase Awareness Of Native Bees

There is a little more than a week left in Crown Bees’ Indiegogo fund-raising venture designed to give garden center retailers a chance to help increase awareness of native bees, and to increase the number of bees to pollinate local food. The company is raising $100,000 to redesign “Bee with Me,” a social network that connects, maps and empowers bee boosters across the U.S. Garden centers that take part in the campaign can: Be listed as a local resource for products and supplies in the online network Get access to and activate a new group of customers Be viewed as a leader in the community Be seen as a source of local expertise. Within your own store and brand, there are several ways you can also help to raise awareness about native bees, such as educating customers about the gentle nature of solitary bees. Visit for some easy facts to pass […]

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