Check Out New Plant Variety Videos From Benary and Terra Nova Nurseries
June 2, 2020 
The cancellation of the 2020 California Spring Trials has forced plant breeders to come up with new ways to highlight their latest variety introductions. Video is one way to do this. Check out some of the latest offerings from Benary and Terra Nova Nurseries.
Benary’s TeleCAST 2020
Each year, Benary enjoys welcoming guests to its California Spring Trials display, showcasing new products, providing information, and having some fun along the way. Unfortunately, they had to cancel this year’s event for the safety of staff and customers.
In its place, Benary has created Benary TeleCAST 2020, a product video playlist on the company’s YouTube channel.
“We hope these educational product videos will highlight and provide you with valuable information about our newest products for both Benary seed and Benary Plus vegetative items,” says Jen Calhoun of Benary. “Nothing can replace spending time with our grower friends, but we hope you enjoy TeleCAST 2020, learn something, and are inspired.”
Terra Nova Nurseries Releases New Installment of Variety Video Series
Terra Nova Nurseries has released three new videos as part of its 2020 “Terra Nova Varieties View” series. The new videos showcase three of the company’s noteworthy perennial varieties, including Heuchera ‘Paris,’ Tiarella ‘Pink Skyrocket,’ and Heucherella ‘Indigo Frost.’
The video series is presented by Chuck Pavlich, Director of New Product Development for Terra Nova, and is part of the company’s proactive response to the 2020 California Spring Trials and Cultivate’20 transitioning from onsite to virtual events.
Terra Nova continues to shift toward digital media by actively utilizing YouTube and other online platforms. The video series furthers the company’s efforts to digitally showcase its popular and new varieties.
“Terra Nova Nurseries is excited to share information about our varieties in an interactive format,” Pavlich says. “For this installment of three videos, we chose to highlight two varieties that have proven to be favorites in the industry and among gardeners as well as a new introduction of our first, true dwarf heucherella.”
The videos can be viewed on Terra Nova’s YouTube channel. A dedicated section of the company’s website has been created for viewing the videos at www.terranovanurseries.com/about-us/videos.
Subscribe to eNewsletter
