Maximizing Marketability

Maximizing Marketability

Maximizing Marketability

Fine Americas, Inc., has introduced Configure plant growth regulator, a product positioned to help growers produce fuller, more marketable plants with better blooms.


Configure increases lateral/basal branching and promotes flowering in certain ornamental crops. Applications of Configure will also reduce the overall height of the plant. Combined, the results are beautiful, compact plants filled with blooms and full of life. Nothing sells plants faster than a healthy-looking habit and plenty of buds and blooms.

Configure contains the first registered 2 percent N-(phenylmethyl)-1H-purine-6-amine and is registered for use on:- Christmas cactus (Schlumbergera spp.) to both promote vegetative branching and increase the number of flower buds under reproductive conditions;

Hosta spp. To promote lateral growth of finished plants by inducing the outgrowth of axillary and rhizomic buds and to increase offsets during propagation; and

Purple coneflower (Echinacea spp.) to increase the number of branches.

Configure comes in a concentrated, ready-to-mix formulation and can be applied by spray. It is now available in the United States, pending state registrations.

For more information, call 888-474-3463 or visit