For the past three decades, the privately-owned Equiflor has been a leading fresh flower grower and distributor in the region. It hand grows and carefully nurtures each plant to bring the highest quality flowers every time. What started as a family business in 1986 has flourished into a household name, with a nationally branded, fresh-cut “Rio Roses” distributed via a network of flower wholesalers across the U.S. and Canada. From its state-of-the-art distribution center near Miami International Airport, it manages the growth, importation, distribution, and marketing of roses, carnations, and specialty flowers from the major growing regions of the world.