Proven Winners is partnering with local garden centers to reach more than 600,000 attendees at eight Home and Garden shows this spring. According to the company, the investment in regional opportunities creates value for the retailers and also supports the efforts of regional gardening organizations that are vital to building and maintaining interest among the gardening public.
Proven Winners will be creating exposure at consumer Home and Garden shows in Philadelphia, Boston, Portland (Maine), Newport (Rhode Island), Charlotte, Grand Rapids, Milwaukee, and Toronto. Laura LeBoutillier of Garden Answer will speak on the main stage and conduct a meet-and-greet in the Proven Winners booth in Philadelphia and Charlotte. This will give some of LeBoutillier’s 2.5 million Facebook fan base an opportunity to meet her in person.
At each show, Proven Winners is partnering with local retailers who will be representing the brand in the Proven Winners booth. Retailers will distribute the newly published Gardener’s Idea Book and brochures that detail each plant being showcased with key growing information and a complete listing of all retailers carrying Proven Winners plants in that area.
Find dates and details about each show at ProvenWinners.com/home_garden_shows.