How You Can Participate in a Vital Floriculture Fundraising Campaign
The American Floral Endowment (AFE) is inviting the floral industry to participate in its annual fundraising campaign: Funding the Future of Floriculture. Funds raised are designed to share innovative research with new advances, scholarships and internships for the next generation of leaders, grants to enable the continued education of all industry members, and more.
To continue to increase annual support for its floriculture programs, AFE is once again conducting a virtual fundraising campaign. The campaign started on May 16 and runs through Thursday, June 30. Donations can be made here.
The theme “Funding the Future of Floriculture” is inspired by AFE’s new logo, which came from its new Strategic Plan released at the beginning of the year. AFE’s dedicated Board of Trustees, with input from the industry, established and approved new priorities, goals, and initiatives to provide for the continued growth of the industry through 2025.
“As industry members, we want to see success not only for our own businesses but for the industry as a whole,” says AFE Board Chairman and Managing Partner of FreshPath Marketing, Laura Shinall. “Through AFE, we know that we can make a broader impact by supporting research and education for the next generation ensuring that the future of floral is as vibrant as the flowers that we love.”
AFE is the floral industry’s leading charitable organization where all segments can come together to provide support for research and programs that impact the entire industry. AFE’s critical resources would not exist without continued industry support.
AFE’s 2022 Fundraising Campaign features many sponsorship opportunities and levels. Sponsor benefits include promotional opportunities, job postings on AFE’s Career Center, and recognition across the Endowment’s communications.
However, donations are not limited to sponsorships. Every dollar makes a difference, and no donation is too small. Any contribution to AFE is fully tax-deductible and goes back to providing for the floral industry through research, internships, scholarships, and educational grants.
The deadline to sign up for the campaign and get involved in Funding the Future of Floriculture is Thursday, June 30. Sponsors will be featured in the August AFE Print Bulletin and during the Funding the Future of Floriculture Event at the SAF Convention in September.
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