Houseplants are hot, and they’re trending upwards for 2024, according to growers from across the industry.

Light measurement, including the right type of light, is a key factor in plant health.

We talked to some growers from our Top 100 Growers list about their best management practices and the importance of paying attention to the root zone, as well as crucial areas to look at.

During the Costa Farms Season Premiere event in early March, breeders showcased some of their latest combos that can serve as grower inspirations.

A sea of planting beds were stocked with new and improved plant materials hand-picked by breeders who were more than excited to talk about them.

Post-pandemic, consumers are still looking for houseplants, but have less discretionary income to spend on plants.

There are some key regulatory changes developing in the labor area, particularly with H-2A wages and adverse wage rates, that all owners and employers need to be aware of.

Consumer engagement is changing, and the businesses that grow and find continued success will be those that do more to build their business around their customers.

There are still many opportunities for growth in the succulents market. A breeder, a grower, and a social media lifestyle expert offer their take.

Production plans remain on schedule for many operations, while clean-up efforts continue.

Brand Marketing Manager Justin Hancock outlines how one of the nation’s leading growers hopes to keep the current wave of consumers of indoor plants coming back for more.

In a digital world where growers have little contact with end consumers, educational materials are a must-have for the plants to survive and thrive.

As a part of this strategy, Costa Farms has launched a consumer marketing campaign, as well as doubling down on efforts to educate and engage with the end consumer.