With every passing year, breeders develop flowers with new colors, patterns, shapes, and more. This progress is critical to the industry, but also makes breeding more challenging in the future. As companies across the globe make new strides each season, it becomes more difficult to introduce something unique that growers and consumers haven’t seen before.
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Calla ‘Ciara’ (Flamingo Holland)
This variety has the darkest flower in the market. Darker than Cantor, it has a high yield, with a similar size to Cantor.
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Centaurea delabata ‘Pink Passion’ (Jelitto)
Brilliant pink with light center, richly branched, grey pinnatifid foliage, compact habit, first-year flowering, reblooms after deadheading, flowers June to September. USDA hardiness zones 3 to 9.
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Echinacea ‘Revelation Coral’ (Terra Nova Nurseries)
‘Revelation Coral’ has incredible basal branching with huge coral flowers that pale orange stripes. Its unusually large size, great branching habit, and ability to attract pollinators are all notable benefits.
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Epipremnum pinnatum 'Albo' (Costa Farms)
While it’s not a brand-new plant variety, Albo Pothos hasn’t really been commercialized before now, so it hasn’t been readily available to the end consumer. This tropical houseplant features dark-green leaves streaked and splashed with white. As it matures, the leaves develop Monstera-like fenestrations, making it as eye-catching as it is easy to grow.
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Mangave Bloodspot x Agave colorata (Rancho Tissue Technologies)
A uniquely beautiful hybrid created by Larry Wiesel and tissue cultured in Rancho’s lab. Easy to grow, compact, and with beautiful colors, this plant will add drama to any landscape or patio. Because of its parent colorata, it is very hardy to heat and to cold. It also ships well, which is an added bonus.
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Panicum virgatum ‘Dust in the Wind’ (Intrinsic Perennial Gardens)
Deeper smokey purple highlights throughout the season and fall color.
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Ninebark ‘Honeycomb (Bailey)
Large, vibrant, chartreuse leaves hold their color all season long, even in full sun. Honeycomb-shaped white flowers appear in spring and contrast nicely with the foliage, which turns shades of gold in the fall. Honeycomb can be easily shaped with pruning or left to grow naturally. This ninebark grows nicely in containers and is just as attractive in the landscape. The medium size makes for a beautiful hedge or color block along a fence line.
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Potentilla ‘Happy Face Orange’ (Spring Meadow Nursery)
After years of trials and observation, this new orange potentilla holds its color, even in summer. Happy Face Orange is an outstanding addition to the Happy Face Potentilla series, which blooms continuously all season with a nice, dense habit and handsome green foliage. A great color addition to an already strong line, this native species is drought tolerant, deer resistant, and perfect for colorful, low-maintenance landscaping in cool climates.
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Rosa ‘Sunblaze Dragon Fruit’ (Star Roses and Plants)
This mini is a breakthrough in disease resistance. The fact that it’s also a strong color is a huge plus. A delightful, deep-pink-toned rose that blooms abundantly on a vigorous plant, its compact, bushy habit makes it a fun and colorful selection for use as a hedge or border.
Proven Winners upgraded this popular patterned verbena with a new selection that exhibits greater vigor and forms a larger plant that matches others in the Superbena series. The most eye-catching trait of this cultivar is its cherry red and peach striped flowers. Combine it with all of your favorite medium vigor varieties in hanging baskets, upright containers, and window boxes, or use it as a low growing, flowering groundcover in the landscape. Like all Superbenas, this improved cultivar has exceptional resistance to powdery mildew.
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Calla ‘Ciara’ (Flamingo Holland)
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Centaurea delabata ‘Pink Passion’ (Jelitto)
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Echinacea ‘Revelation Coral’ (Terra Nova Nurseries)
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Epipremnum pinnatum 'Albo' (Costa Farms)
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Mangave Bloodspot x Agave colorata (Rancho Tissue Technologies)
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Panicum virgatum ‘Dust in the Wind’ (Intrinsic Perennial Gardens)
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Ninebark ‘Honeycomb (Bailey)
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Potentilla ‘Happy Face Orange’ (Spring Meadow Nursery)
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Rosa ‘Sunblaze Dragon Fruit’ (Star Roses and Plants)
Breeders often see this as a challenge, not an obstacle. No matter what is already in the market, breeders are committed to developing something special, introducing it to the market, and helping consumers succeed with it.
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Not all breeders travel to California Spring Trials, but undoubtedly introduce popular new varieties. Check out the slideshow above for a few highlights among new introductions in 2024, and you can find more here.
01510 New Varieties to Consider for Your Crop Mix This Year
March 13, 2024 
