Get on the Plant Road With Proven Winners This Fall

Posted by Brian Sparks|August 16, 2022

This year’s Proven Winners Roadshow events are coming up this fall and are designed to provide solid inspiration for growers and retailers to grow their business in 2023.

These popular day-long educational events are hosted by the Proven Winners team of plant and retail experts, who will share their insights on growing the newest Proven Winners varieties and provide information on the latest industry trends. The events are scheduled for Wednesday, September 28, 2022, in Minneapolis, MN, and Thursday, October 20, in Lancaster, PA.

Registration is free for the sessions, which will provide both a grower and retailer track so attendees can focus on the topics best suited for their business.

At the Minneapolis event, keynote speaker Dr. Bridget Behe of Michigan State University will share practical tips to connect with first-time buyers and, more importantly, how to bring them back for future sales. Dr. Behe will share these and much more valuable information to take your business to the next level in 2023.
At the Lancaster event, keynote speakers Anne Obarski of Merchandising Concepts will share pointers for creating a business of experiences. From face-to-face connections, in-store experiences, and vendor relationships, these connections are the way of the future to generate business growth.
As a bonus, Judy Sharpton of Growing Places Marketing will join attendees at both events to facilitate panel discussions on best practices at retail.

Past floriculture industry attendees have also included broker representatives, garden center managers and staff, landscapers, and designers.

A complimentary continental breakfast and sit-down lunch is included in the reservation and space is limited. Registration is required to attend the events. The deadline for registration is 10 days prior to the event.