Proven Winners Presents More Than 100 New Varieties for Spring 2025
Rosa x Flavorette Peard | Proven Winners
Proven Winners understands that new plant varieties are the cornerstone of our industry, which is why it’s excited to unveil more than 100 new varieties for spring 2025. Crafted to inspire repeat purchases, these plants are top choices gardeners will be asking for by name next year.
“Each plant we introduce to the market undergoes rigorous testing and evaluation, ensuring they meet our high standards for performance from the greenhouse to the garden,” says Kevin Hurd, Proven Winners Vice President of Product Development. “We invest years of research into developing each variety, selecting only those with the best genetics for Proven Winners containers.”
Proven Winners introductions for 2025 include 35 annuals, 42 perennials, 24 shrubs, and more. Of particular note are:
- Two new Supertunia Petunia varieties, Supertunia Tiara Pink and Blue, featuring unique patterns and robust genetics
- Stardiva, the first-ever series of Scaevola aemula with star-shaped flowers — a departure from the typical fan shape — in blue, pink, and white
- Flavorette Pear’d Rosa, an edible rose with a subtle pear flavor and a lush, soft texture, plus exceptional cold hardiness
- Hibiscus ‘Summerific Cookies and Cream’, which is celebrated for its compact, sturdy growth and its first-of-its-kind, dark purple-black foliage topped with pure white flowers
From its extensive introductions each year, Proven Winners selects Top Pick varieties in each category to represent the most outstanding and unique new plants. These selections are featured heavily throughout amulti-million-dollar advertising efforts on multiple platforms. This year’s Top Picks include a fiery, intensely saturated rose, a super-sized salvia, an easy-to-grow heliotrope, and more.
“Top Picks have outstanding consumer appeal thanks to their unique features, disease resistance, tolerance to heat and humidity, outstanding vigor, and season-long performance,” says Vice President of Sales Dave Konsoer. “These top-of-the-class varieties are sure to be gardeners’ new favorite plants, earning them increased attention across our national marketing campaigns to build even more demand for 2025.”
All 21 Top Pick plants, can be viewed online.
Learn more about these new introductions, as well as Proven Winners’ new partnerships, programs, products, and more in the Proven Winners 2025 New Varieties Video:
For more information, including a Spring Preview, visit the 2025 Resources page.
Subscribe to eNewsletter
