Recognizing the Growers and Suppliers Behind a Leading Plant Brand

Bailey Nurseries is honoring four brand licensee partners who work with the company’s Bailey Consumer Brands Endless Summer Hydrangeas, First Editions Shrubs & Trees, and Easy Elegance Roses. Brand & Business Development Manager Layci Gragnani recently presented awards to recognize partners who demonstrate superior brand representation, exceptional product quality, and excellent partnership.

• Trial Grower of the Year – Dewar Nurseries Inc.: Trialing is a valuable piece of product introduction timelines, and Dewar has gone beyond expectations in providing Bailey with feedback. Dewar’s feedback has been incredibly instrumental as Bailey evaluates and compares potential introductions, ensuring only the best plants are chosen.
• Endless Summer Network Grower of the Year – Greenleaf Nursery Company: As one of the largest network growers for Endless Summer Hydrangeas, Greenleaf steadily continues to increase sales annually. By continually going above and beyond to promote the brand to its customers, it helps to establish Endless Summer as a premiere bigleaf hydrangea brand.
• First Editions Network Grower of the Year – Clinton Nurseries: Clinton Nurseries currently grows 59 varieties in the First Editions brand and continues to add new varieties each year. Its continued transparency during discussions about the brand has positively impacted what First Editions is and where it is going.
• Easy Elegance Network Grower of the Year – Midwest Groundcovers LLC: Having expanded its sales over the past two years, Midwest Groundcovers continues to grow its Easy Elegance offering. Through tools like social media and their on-site trial garden, it not only continually promotes Easy Elegance, but diligently works to educate others about the brand.

“Because of their trusted partnerships, Endless Summer Hydrangeas, First Editions Shrubs & Trees, and Easy Elegance Roses continue to grow and exceed expectations at all levels of the industry,” Gragnani says. “We are grateful for each grower’s continuous achievements and dedication to our brands.”