Your Chance to Rise Up in Support of American Floral Endowment
May 26, 2023 
In an effort to continue to increase support for important research, education, and other floriculture programs to advance the industry, the American Floral Endowment (AFE) is conducting an annual virtual fundraising campaign.
This year’s new campaign theme touts the overall tagline of R.I.S.E., representing AFE’s core programs: Research, Internships, Scholarships, and Education for the floral industry. These resources are vital to the ongoing growth of floral, and AFE is welcoming the industry to R.I.S.E. up to help fund ongoing success and support for all segments, ages, and levels.
AFE can only continue to provide funding and programs for the industry with the support of those whom it serves. “Together we can make a difference for all!”
Donations to AFE help increase funding for:
- Research to produce healthier, longer-lasting flowers and plants
- Internships to recruit tomorrow’s leaders and provide hands-on training for young professionals
- Scholarships to foster education and empower the next generation to choose careers in our industry
- Education to provide ongoing learning opportunities and knowledge to all industry members at all levels
“Your donation to AFE will lead to returns that help all businesses in this industry, including your own. No matter what segment of the industry your business is in, the Endowment’s investments in research, educational activities, and scholarships are helping us all,” says Dr. Marvin Miller of Ball Horticultural Company.
The 2023 Fundraising Campaign features many sponsorship opportunities. Sponsorship benefits include promotional opportunities, featured job postings on AFE’s Career Center, and recognition across AFE’s communications.
However, donations are not limited to sponsorships. Every dollar makes a difference. No donation is too small. Any contribution to AFE is fully tax-deductible and goes back to providing for the floral industry.
The deadline to sign up for the campaign and get involved in R.I.S.E. to Support is Friday, June 30, so don’t delay in making your donation. Look ahead to a bright future, as AFE shares innovative research on new advances, scholarships, and internships for the next generation of leaders, grants to enable the continued education of all industry members, and more.
Learn more here.
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