Dr. Charlie Hall on Knowing Your Costs and Value

By Brian D. Sparks|September 18, 2025

AmericanHort Chief Economist Dr. Charlie Hall unpacks tariffs, inflation, rising costs, and what growers can do to stay profitable in 2026.

The 2024 Index of Prices Paid by Growers: It’s Not Easy Being Green

By Charlie Hall|April 13, 2025

The 2024 Index of Prices Paid by Growers shows the need for data-based, cost structure decisions is more important than ever.

Charlie Hall on What He’s Learned From Working With Growers

Charlie Hall on the Greatest Opportunities Facing the Horticulture Industry

Charlie Hall on the True Value and Long-Lasting, Practical Impacts of Education

Charlie Hall on Innovations in Lean Flow, Automation, and More

Charlie Hall on Why His Economics Background Drives Him Today

Charlie Hall on the Importance of Understanding Horticulture Economics

By Brian D. Sparks|October 6, 2022

In the first of a six-part conversation, Greenhouse Grower’s Industry Achievement Award winner explains his passion for numbers, and why growers need to understand the market forces shaping their company.

Charlie Hall on the Importance of Understanding Horticulture Economics

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Dr. Charlie Hall on Knowing Your Costs and Value

The 2024 Index of Prices Paid by Growers: It’s Not Easy Being Green

Juan Ponce of Metrolina Greenhouses on Building a Strong Growing Team From the Bottom Up

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