July 7, 2017
New Marketing and Retail Display Ideas to Boost Your Plant Sales
Innovative marketing displays and retail concepts at California Spring Trials 2017, inspired by popular consumer trends and the need to encourage consumer success, overflowed with exciting new ways to promote plants.
June 19, 2017
IGC Show Features Talks on How to Cash in on the Buy Local Trend, Managing High-Stress Situations, and More
This year’s event, which takes place Aug. 15-17 in Chicago, also includes a free workshop on what you might do when starting your business over from scratch.
May 11, 2017
Former SEAL Team Six Leader to Address Attendees at IGC Show in Chicago
Robert O’Neill is a highly decorated combat veterans and the author of the just-published memoir, “The Operator: Firing the Shots That Killed Osama bin Laden and My Years as a SEAL Team Warrior.”
April 24, 2017
Ian Baldwin Offers Examples From Grower-Retailers on Price Increase Strategies
In March, Baldwin wrote a blog advising grower-retailers to consider raising their prices this spring. The post inspired a number of creative suggestions.
March 31, 2017
Ian Baldwin: Aim High With Your Pricing This Spring
In his latest blog posting, the garden retail consultant says consumers are spending more today, which means it’s a good time to consider raising your prices.
March 23, 2017
Garden Centers of America Unveils Stops on Its Summer Tour in Virginia
Registration for the event, which includes visits to several garden centers each with their own unique highlights, is now open.
March 9, 2017
New Guide on Bee-Friendly Plants Available From Horticultural Research Institute
The guide is designed to help grower-retailers educate and motivate their customers to purchase and plant pollinator-friendly materials.
March 6, 2017
Cool Product Awards from Garden Retailers Announced at TPIE 2017
This year’s Tropical Plant Industry Exhibition (TPIE) once again served as a great spot for the Cool Product Awards, an annual collaboration between TPIE, Florida Nursery Growers and Landscape Association, and The Garden Center Group.
February 21, 2017
Ian Baldwin: 2017 is Off to a Strong Start For Plant Retailers
Many garden retailers are telling garden retail consultant Ian Baldwin that sales and the consumer’s attitude toward spending have been very strong the last two months.
February 17, 2017
Proven Winners Makes Improvements to Its Retailer Certified Training Program for 2017
Understanding the challenges of training new and seasonal staff at independent garden centers, Proven Winners says it is working to equip managers with tools to prepare their employees to better handle customers’ questions and boost their confidence in selling plants this season.