How Bailey Is Celebrating Its Grower Partners

2023 Bailey Brand Licensees AwardsEarlier this year, Bailey honored four of its brand licensee partners for their exceptional work with Bailey Consumer Brands’ Endless Summer Hydrangeas, First Editions Shrubs & Trees, and Easy Elegance Roses.

“We appreciate each of our partners that represent our consumer brands within their own businesses, and we want to recognize them for their efforts,” says Brand & Business Development Manager Layci Gragnani. “This was our second year awarding our hard-working network partners. Our brands wouldn’t be successful in the industry if we didn’t have these outstanding grower partners.”

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Trial Grower of the Year: Cottage Gardens

Cottage Gardens has exceeded expectations in gathering regional data on new and potential introductions by providing excellent trial feedback from its locations in Tennessee, Ohio, and Florida. This data has provided valuable insight not only for the team at Bailey but also for retail partners.

Endless Summer Grower of the Year: Clinton Nurseries

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As one of the largest growers of Endless Summer across the country, Clinton Nurseries continues to expand sales every year. Its open dialogue, consistent communication, and high-quality plants shipping to retail ensures that Endless Summer is positioned as a leading reblooming hydrangea brand.

First Editions Grower of the Year: Bylands Nursery

Bylands Nursery has consistently been transparent regarding retail growth opportunities for First Editions. Its commitment to an honest and open collaboration ensures that all brand growth is a shared accomplishment.

Easy Elegance Grower of the Year” Prides Corner Farms

Continuing to grow Easy Elegance offerings annually, Prides Corner quickly adapted to the refreshed brand look unveiled in 2023. By actively promoting the brand to its customer base, its work on establishing Easy Elegance as a go-to brand for roses has proved invaluable.

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