Mycorrhizal Applications Strengthens Sales Force in Southeast U.S.
February 5, 2022 The team at Mycorrhizal Applications (MA) has recently gained a new Southeast States Sales Account Manager, Joseph Setter. MA is the world’s leading supplier of mycorrhizal inoculants, and with the growing interest and demand for these sustainable soil solutions, Setter supports the continued growth and development of this Southern Oregon based manufacturing company.
Located in the Greenville, SC, area, Setter helps growers and distributors in the territory, including Alabama, Arkansas, Florida, Georgia, Louisiana, Mississippi, North Carolina, Oklahoma, South Carolina, Tennessee, and Texas. He also provides support to the increasing number of horticulture distributors who sell the MycoApply® mycorrhizal products that MA produces, as well as the additional biorational solutions that MA distributes, such as Actinovate Biofungicides, MGK Botanical Insecticides, and Valent BioSciences’ Plant Growth Regulators.
Setter brings a wealth of experience to the team, with 20 plus years of tenure in the agriculture and horticulture markets. Previously, he worked with mycorrhizae, bacteria, and amendments as a National Sales Manager for a U.S. manufacturer. Setter has worked with a diversity of crop categories, manufacturing firms, and distributor networks, including management of domestic territories, as well as international experience in markets such as China. He also holds a Bachelor of Science degree in Horticulture/Agronomy from Kansas State University.
Joseph Setter
With his education background and deep industry experience and knowledge, Setter is able to provide in-depth technical assistance with Mycorrhizal Applications’ products in a variety of horticulture production systems and professional mycorrhizal applications. He also will provide guidance on how to maximize grower success utilizing the various technologies offered by MA.
“By bringing Joe onto the team, we round out our U.S. Sales Team and are better able to support the strong growth in the Southeast territory,” says Blair Busenbark, Mycorrhizal Applications Sales and Commercial Marketing Manager. “His experience with mycorrhizae, knowledge of the market, and relationships with growers and distributors in his new territory have allowed Joe to hit the ground running. Please join us in welcoming him to the team!”
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