As an industry, we must change the mindsets of our existing and potential customers. We also need to do some rethinking of our own. That was the prevailing message of Greenhouse Grower’s second GROW Summit.

Technology will rapidly transform how retailers engage with their customers, reverberating through everything from the daily process of […]

In our first-ever Greenhouse Grower Google Hangout, seven young growers and marketers from different facets of the industry discussed where the floriculture industry is headed, how we can appeal to new generations of consumers and other important demographics, and where and how we should be selling our products over the next 30 years.

NFF is an educational meeting of university professors, Extension specialists and educators, graduate students, government scientists and industry leaders in floriculture that has been held annually for more than a decade.

The feedback on the Monrovia news was mixed, with some supporting Monrovia’s new plans and some questioning how it will affect the industry.

To help growers and retailers prepare for the coming spring season, Suntory Flowers announces its multimedia consumer advertising […]

According to distributor representatives from Griffin Greenhouse Supplies, Ball Seed and BFG, growers can save money by following […]

Dan Morrissey, construction manager for Griffin Greenhouse Supplies, says no matter what, there are three essential items growers […]

Your local distributor representative might be a greater resource than you realize.

Investing in updated technology and processes might be overlooked, but these tools can be vital to your operation’s efficiency and growth.

The edibles trend continues to gain traction. One way to capitalize on it is to grow and sell produce. Is it right for your business?

Four new growers have joined the Plant Development Services team to supply plants for some or all of […]

Finding the right plants that will make consumers happy and keep them coming back for more is the benefit of an increasing number of industry trials — and it’s the benefit of having people like Allan Armitage.