Member-owned cooperative Master Nursery Garden Centers (MNGC) closed out 2022 by adding its 500th member location: Laurel Bay Gardens in Florence, OR.

Email marketing, video content, and virtual experiences are a few initiatives your greenhouse organization should look to expand in 2023.

Learn insights into what recent research is telling us about consumer behavior, their motives and barriers to purchase, and what that means for your marketing strategy. 

Many growers handle replenishment tasks on behalf of their retail customers. While this may be beneficial to your customers, it also adds another responsibility for you to manage.

The Retailers’ Choice Awards were a joint presentation by Farwest Show and The Garden Center Group.

Google may still reign supreme as the world’s most popular search engine. But social media platforms like Instagram and TikTok are not too far behind.

New shopping trends have transformed the behaviors of today’s shoppers into the foreseeable future, and retailers are taking notice.

During Cultivate, a group of garden retailers selected products that could bring excitement and high levels of interest for their stores in the coming season.

During recent conversations with growers, four bits of wisdom shared with me about how to improve customer experience have stood out.

There are various pros and cons for growers and retailers whether they choose one model or the other.

The Garden Center Group welcomed its largest group ever of garden retailers as judges for its Cool Product Awards selections at the 2022 Tropical Plant International Expo.

Consumer horticulture professionals must develop innovative digital outreach, research-based solutions, a concerted recruitment of youth, and enhanced collaborations.

Co-chaired by veteran retail consultants Sid Raisch and John Stanley, this virtual event features fast-paced presentations in 90-minute segments spanning the time zones of the world over three days.