Bluelab Announces Commercial Partnership with Micro Grow Control Systems
July 21, 2023 
Peter Maher, National Sales Director – USA, Bluelab, and Kelley Nicholson, Sales Engineer, Micro Grow
Following a joint announcement made in June, Bluelab officially announced a commercial partnership with Micro Grow Control Systems at Cultivate’23. The partnership enables both companies to help more growers with customizable commercial growing solutions.
Based in Temecula, CA, Micro Grow is a leader in the development and sales of watering systems, propagation, misting and fogging, sensors, and custom-built contractor cabinets. Used at Fortune 500 companies, universities, and prominent research institutions, Micro Grow offers cost-effective and efficient control solutions.
Headquartered in New Zealand with global offices, Bluelab provides growers with technology from handheld monitors and controllers to commercial automation for irrigation, fertigation, and climate control.
The partnership will enable Micro Grow to expand its interphase cabinets and motor controls with the Autogrow product line’s extensive nutrient management abilities and more. With the Autogrow by Bluelab product line, growers can grow the way they want to grow, with fully customizable features able to be configured during installation and modified whenever needed.
In addition, with the announcement of the partnership, Autogrow’s prior Sales Director Kelley Nicholson recently joined the Micro Grow team as Sales Engineer. The addition of Nicholson to the Micro Grow team further enhances the partnership with her extensive technical knowledge of Autogrow products.
“We are pleased with this partnership so far and it feels great to have Kelley back in fold to help support existing and new commercial customers,” said Peter Maher, National Sales Director of the Americas at Bluelab, at Cultivate. “Kelley will continue to focus on driving sales and success of the Autogrow by Bluelab product line in the agricultural market, leveraging the strong relationships that the Micro Grow team has fostered in the greenhouse space.”
“Partnering with Micro Grow will enable us to drive more business impact for our growers. Together, we can unlock more potential and help more growers with customizable solutions in their greenhouse environment,” says Jono Jones, CEO of Bluelab. “We’re looking forward to working with Kelley and the Micro Grow team as valued commercial partners.”
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