How One Company’s Focus on Floriculture Will Be Key to Helping Growers in 2024

In addition to planning for crop production, variety selection, and technology investment, greenhouse growers must also factor in those higher-level issues as they prepare for the spring growing season.

In the video below, Traci Dooley, National Agency Sales Director for Hortica, a brand of the Sentry Insurance Group, highlights how the company aims to help growers navigate weather and business management challenges in 2024 and beyond.