How Plant Leasing Has Become a Viable Business Model for One Retailer
Leaf + Quiet owner Clare Cornberg says the shop had a rocky start opening in the midst of the COVID-19 pandemic. Photo: Megan Mannering/MTN News
The COVID-19 pandemic is leading to some unique business models. One example of that is Leaf + Quiet, a plant retailer in Missoula, MT, that is now allowing customers to rent plants for a brief period of time, most likely houseplants for the holidays, then return them.
“I realized that a lot of people have holiday homes and they buy houseplants, and they let them die over the winter, which just didn’t make a lot of sense to me,” says Clare Cornberg, owner of Leaf + Quiet. “I figured somebody should start something where you can lease plants so you can just have them part-time, and then somebody could take them back when you’re finished with them.”
Cornberg says customers can still purchase plants, or they can lease them.
Learn more in this story at KPAX.com.
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